# Cupcake-Flavored Chocolates Hershey's New White Cookie Cupcake Kisses Celebrate Valentine's Day By Katherine Pendrill | Published 2017-02-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cupcake-kisses References: [hellogiggles](http://hellogiggles.com/hersheys-kisses-white-cookie/) Just in time for Valentine's Day, [Hershey's](https://www.trendhunter.com/trends/milklicious-chocolate) has debuted White Cookie Cupcake Kisses. Made from creamy white chocolate and filled with crunchy cookie pieces, the new Kisses are a perfect alternative to traditional Valentine's Day chocolates. Hershey's new White Cookie Cupcake Kisses are limited-edition chocolates available for the Valentine's Day season. The chocolates themselves boast the same shape as the original Kisses, but feature a rich white chocolate base instead of a milk chocolate one. On the inside, each chocolate is filled with tiny cookie pieces in a pastel pink hue. To top it off, each kiss is warped in heart-covered foil. Available exclusively from [Amazon](https://www.trendhunter.com/trends/fudge-covered-white-fudge) and [Target](https://www.trendhunter.com/trends/partake), these cupcake-inspired chocolates are the perfect Valentine's Day treat. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 62% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Cupcake-inspired Chocolates:** New chocolate flavors inspired by desserts have the potential to disrupt traditional chocolate sales. - **Limited-edition Seasonal Products:** Creating limited-edition holiday products gives companies an opportunity to generate excitement and urgency for new products. - **Online-only Retail:** Exclusive online-only product releases provide a unique sales opportunity for companies while meeting the demands of an increasingly digital market. ### Sectors Adopting This - **Confectionery Manufacturing:** Cupcake-flavored chocolates represent a new and unique product in the already crowded confectionery market. - **E-commerce:** Online retailers like Amazon and Target offer an exclusive opportunity for limited-edition product releases. - **Gift Retailing:** Seasonal products like Hershey's White Cookie Cupcake Kisses are marketed heavily towards gift-giving, providing opportunities for companies to tap into this market. ## Related on Trend Hunter - [Charmingly Romantic Candy Products](https://www.trendhunter.com/trends/hersheys-valentines-day.md) - [Creme-Topped Peanut Butter Cups](https://www.trendhunter.com/trends/blossomtop-miniature-cups.md) - [Romantic Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-valentines-day.md) - [Celebratory Seasonal Chocolate Products](https://www.trendhunter.com/trends/hershey-seasonal-treats.md) - [Frosting-Filled Chocolate Cups](https://www.trendhunter.com/trends/cupcake-cups.md) - [Comforting Milk-Based Chocolates](https://www.trendhunter.com/trends/milklicious-chocolate.md) - [Crunchy Cinnamon Chocolate Drops](https://www.trendhunter.com/trends/hersheys-kisses-cinnamon-toast-crunch.md) - [Romantic Cartoon Character Candies](https://www.trendhunter.com/trends/snoopy-friends-hersheys-kisses.md) - [Branded Chocolate Cookie Kits](https://www.trendhunter.com/trends/festive-cookie-kit.md)