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# Upscale Instant Noodles
This New Cup Noodle Soup Flavor Tastes of Abalone and Oyster Stew

By Laura McQuarrie | Published 2017-04-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cup-noodle-soup
References: [en.rocketnews24](http://en.rocketnews24.com/2017/04/18/cup-noodle-gets-fancy-with-rich-abalone-and-oyster-stew-flavor/) & [nissin](https://www.nissin.com/jp/news/5974)

Part of the appeal of Cup Noodle soup varieties is just how affordable they are. To prove to consumers that it is capable of making more than just simple flavors, Cup Noodle is now introducing the public to a new [instant noodle variety](https://www.trendhunter.com/trends/saucy-noods-stirfry-style-noodles) that is said to taste like abalone and oyster stew.

The product will have the same [freeze-dried noodles](https://www.trendhunter.com/trends/bone-broth-ramen) as ever, plus a thick soup base made with oyster sauce and flavored with abalone soy sauce, seasoned bok choy, a few mushroom types and red bell peppers.

In the spring of last year, Cup Noodle launched an entire line of [luxury noodles in flavors](https://www.trendhunter.com/trends/cup-noodles-turkey-dinner) like 'Luxury Thickness Shark Fin' and 'Luxury Broth Softshell Turtle.'

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 55% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Upscale Instant Noodles:** Creating premium instant noodle flavors that mimic high-end dishes.
- **Gourmet Convenience Food:** Developing instant food options that offer sophisticated taste and ingredients.
- **Experiential Packaging:** Enhancing the consumer experience by incorporating luxury elements in noodle packaging.

### Who This Affects Most

- **Food and Beverage:** Opportunity for food manufacturers to tap into the growing demand for high-quality instant food options.
- **Packaging:** Innovating packaging designs that enhance the premium image of instant noodle products.
- **Hospitality:** Collaborating with instant noodle brands to develop gourmet-inspired menu offerings for quick-service restaurants.

## Related on Trend Hunter

- [Fused-Flavor Instant Noodles](https://www.trendhunter.com/trends/seapoodle.md)
- [Upscale Seafood Instant Noodles](https://www.trendhunter.com/trends/nissin-raoh-fugudashijio.md)
- [Restaurant-Quality Ramen Cups](https://www.trendhunter.com/trends/cup-noodles-ramen-bistro.md)
- [Restaurant-Inspired Instant Noodle Cups](https://www.trendhunter.com/trends/itsu-noodles-broth.md)
- [Meat-Focused Noodle Cups](https://www.trendhunter.com/trends/nissin-1.md)
- [Bagel-Inspired Noodle Cups](https://www.trendhunter.com/trends/cup-noodles-everything-bagel.md)
- [Flavor-Packed Ramen Noodle Cups](https://www.trendhunter.com/trends/naked-ultimate-ramen.md)
- [Eel-Flavored Instant Noodles](https://www.trendhunter.com/trends/nissin-mystery-unagi.md)
- [Squid-Shaped Noodle Forks](https://www.trendhunter.com/trends/squid-fork.md)
