# Ice Cream Perfumes Salt & Straw Launched the Industry's First Culinary Perfume By Elena Rahman | Published 2022-06-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/culinary-perfume References: [saltandstraw](https://saltandstraw.com/) [Salt & Straw](https://www.trendhunter.com/trends/dipped-in-chocolate-perfume) is making giant strides in the fragrance industry with its new Culinary Perfume. The perfume offers consumers an edible ice cream experience. After years of testing, the company finally created an [edible ice cream perfume](https://www.trendhunter.com/trends/cereal-milk-perfume). Each scent was intentionally created to compliment the classic flavors of ice cream. The Culinary Perfume can be sprayed on the body or on ice cream as a topping for a multisensory experience. Salt & Straw offers various flavors/fragrances, including A Cloud of Cocoa, which boasts a luxurious [smoky chocolate flavor](https://www.trendhunter.com/trends/ciao-bello-pistachio-dubai-chocolate) and notes of Japanese whiskey. A Plume of Blooms is a playful take on honeysuckle and jasmine, while A Swoon of Citrus harnesses the flavor and scent of key lime pie. Image Credit: Salt & Straw ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 73% | Activity: 97% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Edible Perfumes:** The trend of creating perfumes that offer edible experiences can disrupt the fragrance and food industries by creating multisensory experiences. - **Crossover Products:** The trend of creating crossover products, such as edible perfumes, presents disruptive innovation opportunities for companies across various industries looking to differentiate themselves and create unique experiences for consumers. - **Multisensory Experiences:** The trend of creating multisensory experiences can disrupt multiple industries, such as food and fragrance, by offering consumers new and stimulating ways to engage with their products. ### Industries Being Reshaped - **Fragrance Industry:** The fragrance industry has an opportunity to create edible perfumes that offer a unique experience to consumers. - **Food Industry:** The food industry has an opportunity to create crossover products, such as edible perfumes, that offer multisensory experiences to consumers. - **Beauty Industry:** The beauty industry has an opportunity to incorporate edible perfumes into their products to offer consumers a unique and innovative experience. ## Related on Trend Hunter - [Dessert-Inspired Perfumes](https://www.trendhunter.com/trends/dipped-in-chocolate-perfume.md) - [Scoop Shop Fragrances](https://www.trendhunter.com/trends/a-whiff-of-wafflecone.md) - [Decadent Desset Body Oils](https://www.trendhunter.com/trends/sweetly-scented-body-oil.md) - [Perfume-Inspired Gelato Flavors](https://www.trendhunter.com/trends/the-7-virtues-and-on-third-thought.md) - [Bakery-Inspired Perfume Mists](https://www.trendhunter.com/trends/boulangerie.md) - [Vanilla Soft Serve Fragrances](https://www.trendhunter.com/trends/vanilla-vice.md) - [Indulgent Dessert-Inspired Fragrances](https://www.trendhunter.com/trends/pistachio-dream.md) - [Refreshing Matcha Fragrances](https://www.trendhunter.com/trends/matcha-ice-cream-extrait-de-parfum.md) - [Bakery-Scented Perfumes](https://www.trendhunter.com/trends/the-eau-de-croissant.md)