# Connected Crystal Decanters LOUIS XIII Cognac's 'Smart Decanter' Integrates NFC Technology By Laura McQuarrie | Published 2018-11-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/crystal-decanter References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2018/11/louis-xiii-cognac-unveils-smart-decanter/) & [louisxiii-cognac](https://www.louisxiii-cognac.com/) Rémy Cointreau is unveiling a new [crystal decanter](https://www.trendhunter.com/trends/artistry-in-oak) for its [Louis XIII Cognac](https://www.trendhunter.com/trends/vegas-boutique-popup) brand and although the packaging adopts a fairly traditional design, it integrates high-tech features for connectivity and consumer engagement. The 'Smart Decanter' for the premium Cognac brand integrates an NFC-enabled chip into the cork stopper, which can be activated with the tap of a smartphone. With the Louis XIII Cognac Smart Decanter, fans of the brand will be able to quickly access the [Louis XIII Society](https://www.trendhunter.com/trends/louis-xiii-classic-decanter) landing page, create or log into an account and have their unique decanter number automatically registered. As the Louis XIII Society is a private club that is exclusively open to those who own a Louis XIII decanter, this NFC bottle makes it easy for members to take advantage of VIP offerings such as customized engravings, limited-edition pre-releases and connecting with a Louis XIII personal advisor. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 10% | Activity: 55% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Why This Trend Is Growing - **Connected Crystal Decanters:** The integration of high-tech features into traditional crystal decanters allows for connectivity and consumer engagement. - **Nfc-enabled Packaging:** The use of NFC-enabled chips in packaging enables easy activation and access to exclusive content and services. - **Enhanced Consumer Experiences:** The incorporation of smart technology in products enhances consumer experiences and provides access to personalized offers and support. ### Industries Being Reshaped - **Luxury Spirits:** The luxury spirits industry can leverage connected crystal decanters to offer exclusive experiences and enhance brand loyalty. - **Packaging:** The packaging industry can explore opportunities in integrating NFC-enabled chips to provide interactive and connected experiences for consumers. - **Personalized Services:** The personalized services industry can benefit from the integration of smart technology in products to offer tailored experiences and support. ## Related on Trend Hunter - [NFC-Enabled Whiskey Bottles](https://www.trendhunter.com/trends/one-cask-at-a-time.md) - [Luxurious Limited-Edition Coffrets](https://www.trendhunter.com/trends/louis-xiii-classic-decanter.md) - [Miniature Cognac Bottles](https://www.trendhunter.com/trends/the-drop-by-louis-xiii.md) - [AI-Generated Cognac Bottles](https://www.trendhunter.com/trends/usher-x-1738-ai-powered.md) - [Transparency-Focused Digital Alcohol Labels](https://www.trendhunter.com/trends/pernod-ricard-1.md) - [Limited Crystal Cognac](https://www.trendhunter.com/trends/505-edition-branson.md) - [AR Cognac Gift Boxes](https://www.trendhunter.com/trends/duss-vsop-holiday-gift-box.md) - [Reimagined Cognac Decanters](https://www.trendhunter.com/trends/lee-broom-reimagined.md) - [Luxurious Heritage-Honoring Decanters](https://www.trendhunter.com/trends/lunar-new-year-coffret.md)