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# Wal-Mart Art Museum
Crystal Bridges Museum of American Art

By Going Like Sixty | Published 2008-03-28 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/crystal-bridges-art-museum-walton
References: [crystalbridges.org](http://www.crystalbridges.org/main.aspx)

One of the [Wal-Mart](https://www.trendhunter.com/trends/walmart-brand-refresh) billionaires decided that the world wide headquarters for Wal-mart, [Bentonville](https://www.trendhunter.com/trends/bentonville-school), Arkansas, needed a world-class art institution.

The [Crystal Bridges Museum of American Art](https://www.trendhunter.com/trends/meyers-manx) will be dedicated to American art and artists. Over 100,000 square feed with a 25 seat auditorium will be built and ready to open in three years.

All photos are by Timothy Hursley courtesy Crystal Bridges Museum of American Art.

**Implications** - Large-scale corporations continually strive for positive public perception of their brand, and investing in educational initiatives and the arts is a surefire way to boost a company’s image. Funding museums and art galleries that showcase work from regional artists not only enhances the company’s dedication to education, but also its focus on the local community.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture)

## Key Themes

### Why This Trend Is Growing

- **Corporate Support for the Arts:** Large-scale corporations investing in museums and art galleries to enhance their brand image and community focus.
- **Promotion of Regional Artists:** Investment in art institutions showcasing work from local artists to demonstrate a commitment to education and community support.
- **Integration of Education and Entertainment:** Combining art exhibits with auditoriums for educational programs to create a holistic experience for visitors.

### Industries Being Reshaped

- **Retail:** Retail companies like Wal-Mart can invest in art institutions to enhance their brand image and community engagement.
- **Art and Culture:** Museums and art galleries can receive corporate support to promote regional artists and provide educational resources.
- **Entertainment:** By integrating educational programs with art exhibits, the entertainment industry can offer unique and immersive experiences for visitors.

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