# Digital Currency Christmas Clothing The HODLMOON Cryptocurrency Ugly Sweaters Come in Three Styles By Michael Hemsworth | Published 2017-12-15 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/cryptocurrency-ugly-sweaters References: [theawesomer](https://theawesomer.com/cryptocurrency-ugly-sweaters/457864/) & [hodlmoon](https://hodlmoon.com/) The HODLMOON Cryptocurrency Ugly Sweaters have been created as a timely piece of [holiday apparel](https://www.trendhunter.com/trends/7-eleven-2) that will let wearers announce their interest in popular digital currencies. The sweaters come in six styles that are inspired by [Bitcoin](https://www.trendhunter.com/trends/bitcoin-bourbon), [Ethereum](https://www.trendhunter.com/trends/unistellar), Litecoin, Monero, Neo and Polymath, and are fully knitted to ensure they look just like other festive options that are out there. Each one is emblazoned with the imagery that is associated with each of the respective cryptocurrencies and speak to the exponential rise in popularity of the currencies in recent months. The HODLMOON Cryptocurrency Ugly Sweaters acknowledge the ways that consumers are showing their fandom for geeky topics without reservation as niche aesthetics grow in popularity amongst the hip. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 98% | Activity: 99% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### What's Driving This Trend - **Cryptocurrency Apparel:** Adopting the concept of cryptocurrencies on apparels such as sweaters or T-shirts can attract fashion enthusiasts and investors - **Geek Culture Fashion:** The rise of niche aesthetics and geek culture can provide great business opportunities for apparel companies to expand into this market - **Customizable Fashion:** Creating customizable fashion options for customers to represent their favorite digital currencies can create unique business opportunities and add a personal touch to the apparel ### Who This Affects Most - **Apparel Industry:** The apparel industry can leverage the concept of digital currencies and geek culture to create new seasonal clothing lines and attract a wider range of customers - **Crypto Industry:** The crypto industry can collaborate with the apparel industry to create unique branded clothing that can bring in additional revenue as well as create brand awareness - **Customized Products Industry:** The customized products industry can provide a new approach to the fashion industry by creating clothing options that represent personalized themes for customers ## Related on Trend Hunter - [Retro Tech Sweaters](https://www.trendhunter.com/trends/microsoft-holiday-sweater.md) - [Festive Sweater Vests](https://www.trendhunter.com/trends/fandomspecific-sweater-vests.md) - [Millennium Operating System Sweaters](https://www.trendhunter.com/trends/windows-ugly-sweater-bliss-edition.md) - [Holiday NFT Wearables](https://www.trendhunter.com/trends/timecapsule-nft.md) - [Tea-Themed Christmas Sweaters](https://www.trendhunter.com/trends/pg-tips-christmas-jumper.md) - [Retailer-Branded Holiday Apparel](https://www.trendhunter.com/trends/7-eleven-2.md) - [Conjoined Holiday Sweaters](https://www.trendhunter.com/trends/suavitel-cuddle-crewneck.md) - [Crypto-Inspired Hanukkah Chocolates](https://www.trendhunter.com/trends/manischewitz-crypto-gelt.md) - [Festive Convertible Sweaters](https://www.trendhunter.com/trends/zip-off-holiday-sweater.md)