# Cookie-Coated Dessert Bars Drumstick's New Crushed It! Ice Cream Bars are Made with Cookie Crumbs By Katherine Pendrill | Published 2020-01-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/crushed-it References: [chewboom](https://www.chewboom.com/2020/01/25/drumstick-unveils-new-crushed-it-cookie-crumb-coated-ice-cream-bars/) It seems that summer has come early this year with the recent debut of [Nestlé's](https://www.trendhunter.com/trends/extrme-ice-cream) new Crushed It! Drumstick cones. ‎Nestlé's Drumstick Cone is an iconic dessert that consists of a sugar cone filled with a frozen dairy dessert and topped with a hardened chocolate shell. Now ‎Nestlé is putting a twist on the treat with its new Crushed It! [cookie crumb coated ice cream bars](https://www.trendhunter.com/trends/dairy-ice-cream-bars). The new ice cream bars come in two delicious flavors: Cookies ‘N’ Cream and Vanilla Fudge. The former consists of layers of Nestlé's Cookies ‘N’ Cream ice cream finished with a crumble-coated outer layer. On the other hand, the Vanilla Fudge flavor features the same cookie crumbs, but with creamy vanilla ice cream and fudge swirl filling. Image Credit: *Nestlé.* ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 7% | Activity: 15% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Crushed It! Ice Cream Bars:** Nestlé's new Crushed It! cookie crumb coated ice cream bars offer a new twist on the classic Drumstick Cone. - **Cookies ‘N’ Cream Flavor:** The Cookies ‘N’ Cream flavor of Nestlé's Crushed It! ice cream bars combines the deliciousness of cookie crumbs and creamy ice cream. - **Vanilla Fudge Flavor:** The Vanilla Fudge flavor of Nestlé's Crushed It! ice cream bars offers a delightful combination of cookie crumbs, creamy vanilla ice cream, and fudge swirl filling. ### Who This Affects Most - **Frozen Dessert:** The frozen dessert industry can explore new opportunities by incorporating cookie crumbs into their products, inspired by Nestlé's Crushed It! ice cream bars. - **Ice Cream:** Ice cream companies can innovate by introducing new flavors and coatings, taking inspiration from Nestlé's Crushed It! ice cream bars. - **Confectionery:** The confectionery industry can explore ways to incorporate cookie crumbs into their products for added texture and flavor, influenced by Nestlé's Crushed It! ice cream bars. ## Related on Trend Hunter - [Slushie-Inspired Snack Cones](https://www.trendhunter.com/trends/drumstick-slurpee-cone.md) - [Swirled Textural Frozen Desserts](https://www.trendhunter.com/trends/hagendazs-ice-cream-bars.md) - [Indulgent Peanut Butter Treats](https://www.trendhunter.com/trends/we-love-peanut-butter.md) - [Cookie-Covered Ice Cream Cones](https://www.trendhunter.com/trends/crunchin-cookie-dipped-cone.md) - [Cookie-Themed Ice Cream Menus](https://www.trendhunter.com/trends/cold-stone-creamery-summer-treats.md) - [Cookie-Made Ice Cream Treats](https://www.trendhunter.com/trends/hagendazs-butter-cookie-cone.md) - [Ice Cream-Flavored Creamers](https://www.trendhunter.com/trends/drumstick-creamer.md) - [Deep-Fried Ice Cream Cookies](https://www.trendhunter.com/trends/fried-ice-cream-cookies.md) - [Cookie Cone Frozen Treats](https://www.trendhunter.com/trends/extrme-ice-cream.md)