# On-Draft CBD Beverages Cruise Beverage Launches First-Ever Nitro Infused CBD Drink on Draft By Niko Pajkovic | Published 2021-09-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cruise-beverage References: [bevnet](https://www.bevnet.com/news/2021/cruise-beverage-launches-nitro-infused-cbd-draft-solution) & [drinkcruise](https://drinkcruise.com/) [Cruise Beverage](https://www.trendhunter.com/trends/yogurtland-and-princess-cruises), a Chicago-based brewery specializing in [nitro-infused CBD beverages](https://www.trendhunter.com/trends/nirvana-nitro-stout), has announced that it will begin selling its signature product on draft. Thanks to the company's patented nitro infusion process, customers can expect a rich, silky-textured drinking experience that swaps alcohol for CBD, organic green bean caffeine, and natural fruit extracts. Currently, the brand's popular '[Blissful Blood Orange](https://www.trendhunter.com/trends/delta-beverages)' will be available in 30l recyclable kegs. Following the success of its 12oz cans, the company has already been able to secure a variety of hospitality partners that are eager to begin serving the brand's signature CBD beverage on draft. “We see the sober curious and non-alcoholic market growing quickly," said Brian Post, the CEO of Cruise Beverage, predicting the rise of CBD-based draft solutions. In addition to producing a healthy alternative to standard beer, Cruise Beverage has prioritized sustainable production practices, which is why the brand chose to use Uni-Keg's recyclable kegs. Image Credit: Shutterstock, Cruise Beverage ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 67% | Activity: 72% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Nitro Infused CBD Beverages:** The patented nitro infusion process presents an opportunity to explore new flavors and textures of CBD beverages. - **Cbd-based Draft Solutions:** The increasing demand for non-alcoholic beverages presents an opportunity for businesses to create more CBD-based drinks and serve them on draft. - **Sustainable Production Practices in Beverage Industry:** Using Uni-Keg's recyclable kegs presents an opportunity for other companies in the beverage industry to prioritize environmental sustainability in their production practices. ### Where This Applies - **Beverage Industry:** The beverage industry has an opportunity to tap into the growing market of non-alcoholic and CBD-based drinks. - **Hospitality Industry:** With the rising demand for non-alcoholic drinks, the hospitality industry could benefit from offering more CBD-based draft solutions. - **Sustainable Packaging Industry:** The use of Uni-Keg's recyclable kegs in the production of CBD beverages presents an opportunity for sustainable packaging companies to promote their products to the beverage industry. ## Related on Trend Hunter - [THC/CBD-Infused Craft Beers](https://www.trendhunter.com/trends/ceria.md) - [Sparkling Hemp Beverages](https://www.trendhunter.com/trends/calexo.md) - [Canned CBD Cold Coffees](https://www.trendhunter.com/trends/trip-cbdinfused-cold-brew-coffee.md) - [Reviving CBD Drinks](https://www.trendhunter.com/trends/intune-cbd-drinks.md) - [Slim CBD Sparkling Waters](https://www.trendhunter.com/trends/day-one-cbd-sparkling-water.md) - [THC-Infused Beverage Expansions](https://www.trendhunter.com/trends/thcinfused-beverage.md) - [Alcohol-Free THC-Infused Beverages](https://www.trendhunter.com/trends/canna-drinks-sparkling-mocktails.md) - [Cold-Pressed Cannabis Drinks](https://www.trendhunter.com/trends/skip-cbd-drink.md) - [Juicy Cannabis Seltzers](https://www.trendhunter.com/trends/not-beer-vibed.md)