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# Cheesy Quad-Patty Burgers
The Burger King Japan Crown The One Pounder is Extra-Meaty

By Michael Hemsworth | Published 2023-08-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/crown-the-one-pounder
References: [soranews24](https://soranews24.com/2023/08/10/burger-king-japans-new-crown-the-one-pounder-is-like-a-cheeseburger-on-steroids/) & [burgerking.co.jp](https://www.burgerking.co.jp)

![Cheesy Quad-Patty Burgers](https://cdn.trendhunterstatic.com/thumbs/512/crown-the-one-pounder.jpeg)

The [Burger King Japan](https://www.trendhunter.com/trends/2425-top) Crown [The One Pounder](https://www.trendhunter.com/trends/burger-king-2324-top) is an extra-meaty burger being launched by the brand in the Japanese market as the perfect option for hungry consumers to pick up. The burger weighs in at around 1.1-pounds and features [four beef patties](https://www.trendhunter.com/trends/triple-burgers) that are paired with ample cheese to give each bite a satisfying texture and flavor. A total of four kinds of cheese are used in the burger bun including gouda, Egmont, mozzarella and cheddar, whil onions, pickles, ketchup and mustard are observed as toppings.

The Burger King Japan Crown The One Pounder is being launched for a limited time in limited quantities starting August 11, 2023 and will come with a free sticker that patrons can use as a badge of honor for their purchase.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 61% | Activity: 47% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Extra-meaty Burgers:** The trend of extra-meaty burgers, like the Burger King Japan Crown The One Pounder, offers a satisfying and indulgent experience for hungry consumers.
- **Ample Cheese:** The trend of using multiple types of cheese, such as gouda, Egmont, mozzarella, and cheddar, in burgers provides a flavorful and texturally pleasing option for cheese lovers.
- **Limited Edition Offerings:** The trend of limited time and limited quantity launches, like the Burger King Japan Crown The One Pounder, creates a sense of exclusivity and encourages immediate consumer action.

### Who This Affects Most

- **Fast Food:** The fast food industry has an opportunity to cater to the demand for extra-meaty burgers and indulge consumers with innovative and flavorful options.
- **Cheese Production:** The cheese production industry can capitalize on the trend of using multiple types of cheese in burgers by providing a diverse range of high-quality cheese options for burger makers.
- **Limited Edition Merchandise:** The limited edition merchandise industry can tap into the trend of offering free stickers or badges with limited time offerings to enhance the customer experience and generate brand loyalty.

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