# Bedazzled Crucifix Crewnecks Jeremy Scott and Adidas Create the Crown Jewel of Sweatshirts By Allison Love | Published 2010-07-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/crown-jewels References: [lifelounge](http://www.lifelounge.com/blogs/royalflyness/jeremy-scott-x-adidas-crown-jewels.aspx) & [lifelounge](http://www.lifelounge.com/blogs/royalflyness/) Jeremy Scott and [Adidas](https://www.trendhunter.com/trends/jeremy-scott-and-adidas) have unveiled another one of their fabulous creations together and this time it's bedazzled to the nines. The [Crown Jewels](https://www.trendhunter.com/trends/smoothing-air-dry-cream) sweatshirt features a ton of [rhinestones and colorful cocktail jewels](https://www.trendhunter.com/trends/king-ice-x-pokmon) fit for the Queen. The sweatshirt prominently displays a bejeweled cross in the center of the Crown Jewels sweatshirt, along with a stylish emerald-encrusted Adidas logo. The Crown Jewels sweatshirt from the Jeremy Scott and Adidas line is definitely one for the wardrobe. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 43% | Activity: 66% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Streetwear:** Disruptive innovation opportunity: Capitalize on the growing demand for high-end streetwear by creating bedazzled designs that cater to fashion-forward consumers. - **Fashion Collaboration:** Disruptive innovation opportunity: Partner with popular brands or fashion designers to create unique and eye-catching apparel that merges different aesthetics and target diverse customer segments. - **Jewel Embellishments:** Disruptive innovation opportunity: Incorporate jewel embellishments into various clothing items to bring a touch of opulence to everyday garments and appeal to consumers seeking standout fashion pieces. ### Sectors Adopting This - **Fashion Retail:** Disruptive innovation opportunity: Develop exclusive partnerships with designers or brands to offer limited-edition, bedazzled garments that drive foot traffic to brick-and-mortar stores and generate online sales. - **Athleisure:** Disruptive innovation opportunity: Merge the worlds of sportswear and luxury fashion by creating bedazzled athleisure pieces that combine comfort and style, appealing to fitness-conscious consumers with extravagant tastes. - **Jewelry:** Disruptive innovation opportunity: Collaborate with fashion labels and designers to create jewelry collections that match and complement bedazzled apparel, offering customers a complete and cohesive luxury fashion experience. ## Related on Trend Hunter - [Minimal Collaborative Leather Sneakers](https://www.trendhunter.com/trends/jeremy-scott-and-adidas.md) - [Crystal-Encrusted Stealthy Sneakers](https://www.trendhunter.com/trends/air-max-plus-moonlight.md) - [Crystallized Streetwear Goods](https://www.trendhunter.com/trends/swarovski-1.md) - [Dazzling Crystal-Covered Sneakers](https://www.trendhunter.com/trends/converse-x-swarovski-chuck-70-de-luxe-squared.md) - [Crystal-Encrusted Collaborative Shoes](https://www.trendhunter.com/trends/chuck-70-low-and-hi.md) - [Collaborative Statement Footwear](https://www.trendhunter.com/trends/crystalstudded-clogs.md) - [Artist-Inspired Sweaters](https://www.trendhunter.com/trends/lee-x-basquiat.md) - [Opulent Cozy Skiwear Capsules](https://www.trendhunter.com/trends/fusalp.md) - [Collaborative Crystal-Studded Jackets](https://www.trendhunter.com/trends/kansas-city-chiefs.md)