# Non-Alcoholic Macerated Spirits Crossip's Non-Alcoholic Spirits Evoke Sensory Experiences By Laura McQuarrie | Published 2021-02-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/crossip References: [beveragedaily](https://www.beveragedaily.com/Article/2021/01/13/New-product-launches-in-the-low-to-no-alcohol-category) & [crossipdrinks](https://www.crossipdrinks.com/) In line with consumer habits shifting towards mindful alcohol consumption, [Crossip](https://www.trendhunter.com/trends/defy-january) debuted a trio of non-alcoholic spirits to remind of popular alcohol products with no alcohol whatsoever. The non-alcoholic macerated spirits are available in three varieties: Dandy Smoke, Fresh Citrus and Pure Hibiscus. While Dandy Smoke is said to be reminiscent of mezcal, Fresh Citrus is comparable to fruit punch and Pure Hibiscus can be enjoyed as a replacement for [Italian bitters](https://www.trendhunter.com/trends/wilderton-aperitivo). Rather than taking on the exact qualities of existing spirits, the non-alcoholic drinks are designed to create a "powerful sensory experience" with an ingredient-focused approach. With these non-alcoholic spirits, it's possible to recreate everything from cosmos to gin and tonics with bold fruit flavors, subtle bitterness and fiery hints of ginger. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 43% | Activity: 31% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Mindful Alcohol Consumption:** The trend of mindful alcohol consumption is reflected in the rise of non-alcoholic macerated spirits. - **Ingredient-focused Approach:** Non-alcoholic spirits using an ingredient-focused approach create a powerful sensory experience. - **Non-alcoholic Replication:** Non-alcoholic spirits make it possible to replicate popular alcoholic drinks with bold fruit flavors, subtle bitterness, and fiery hints of ginger. ### Industries Being Reshaped - **Beverage:** The beverage industry can tap into the trend of mindful alcohol consumption by producing non-alcoholic and ingredient-focused drinks. - **Hospitality:** Hospitality industries can market alcohol-free spirits as a way to promote mindful drinking and create unique sensory experiences for patrons. - **Retail:** The retail industry stands to benefit from the demand for non-alcoholic spirits, offering an alternative to traditional spirits for consumers seeking a powerful sensory experience minus the alcohol. ## Related on Trend Hunter - [Zero-Proof Botanical Spirits](https://www.trendhunter.com/trends/abstinence-spirits.md) - [Non-Alcoholic Distilled Spirits](https://www.trendhunter.com/trends/abstinence-spirits-1.md) - [Functional Non-Alcoholic Spirits](https://www.trendhunter.com/trends/aplos.md) - [Premium Zero-Proof Alcohol Alternatives](https://www.trendhunter.com/trends/sophisticated-alcoholfree-cocktails.md) - [Versatile Alcohol-Free Spirits](https://www.trendhunter.com/trends/mock-one-nonalcoholic-spirits.md) - [Versatile Alcohol-Free Spirits](https://www.trendhunter.com/trends/atopia-nonalcoholic-spirits.md) - [Non-Alcoholic Spirit Alternatives](https://www.trendhunter.com/trends/clean-co.md) - [Versatile Alcohol-Free Gin Spirits](https://www.trendhunter.com/trends/tarquins-cornish-dry-nonalcoholic-spirit.md) - [Low-ABV Spirits Campaigns](https://www.trendhunter.com/trends/defy-january.md)