# Buttery Croissant Chips Michel et Augustine's Crossant Chips are Baked with Real Butter By Laura McQuarrie | Published 2020-01-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/croissant-chips References: [nosh](https://www.nosh.com/news/2020/gallery-decembers-new-products) & [micheletaugustin](https://www.micheletaugustin.com/) Michel et Augustine's sweet and crispy Croissant Chips offer a new way to enjoy a classic flaky treat. The chips are exclusively sold online in multi-packs as part of a limited release. The Croissant Chips from the French snack maker boast round shapes, as if a whole croissant has been cut into thin, evenly sliced crisps. In this way, the layers and layers of flaky pastry can be seen. The Michel et Augustine chips are baked with pure butter, sharing a new format for a familiar snack with an essential flavor. Michel et Augustine makes a range of cookies, desserts and crackers that can be enjoyed as on-the-go snacks. Image Credit: Michel et Augustine ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 29% | Activity: 62% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Buttery Croissant Chips:** Opportunity for innovation in creating new flavors and textures for baked snacks. - **Limited Release Online Sales:** Potential to tap into the e-commerce market by offering exclusive, limited-time products. - **Flaky Pastry Inspiration:** Possibility for incorporating the flaky pastry concept into other snack products for added texture and visual appeal. ### Sectors Adopting This - **Snack Food Industry:** Innovative companies can explore the creation of unique and indulgent snack options to attract customers. - **E-commerce Industry:** Opportunity for online retailers to leverage limited releases and exclusive products to drive sales and customer engagement. - **Bakery Industry:** Exploration of new ways to transform traditional pastries into convenient and innovative snack options. ## Related on Trend Hunter - [Prepackaged Artisan Croissants](https://www.trendhunter.com/trends/all-butter-croissants.md) - [Flattened Chocolate-Filled Croissants](https://www.trendhunter.com/trends/croissant-crisps.md) - [Mini Chocolate-Infused Croissants](https://www.trendhunter.com/trends/chocolatey-mini-croissants.md) - [Cookie Butter-Filled Croissants](https://www.trendhunter.com/trends/banquet-dor-biscofffilled-croissants.md) - [Baked-in-Store Pistachio Croissants](https://www.trendhunter.com/trends/filled-croissant.md) - [Ready-to-Bake Croissant Swirls](https://www.trendhunter.com/trends/mini-chocolate-chip-croissant-swirls.md) - [Flavorful Popped Crisp Snacks](https://www.trendhunter.com/trends/4700bc-corn-chips.md) - [Croissant-Style Bakery Breads](https://www.trendhunter.com/trends/croissant-toast.md) - [Flaky Croissant Breads](https://www.trendhunter.com/trends/croissant-bread.md)