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# Alcohol-Free Italian Aperitivos
Campari's Crodino is Non-Alcoholic, Multilayered and Rich

By Laura McQuarrie | Published 2021-05-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/crodino
References: [delish](https://www.delish.com/uk/cocktails-drinks/a36350751/campari-crodino/) & [crodino](https://crodino.com/)

[Campari](https://www.trendhunter.com/trends/campari-negroni-ready-to-enjoy) launched [Crodino](https://www.trendhunter.com/trends/crodino-announced) as an Italian non-alcoholic aperitivo and it promises an easy drinking experience with a rich, multilayered taste. The product boasts a complex infusion of spices, woods, roots and herbs, as well as a deep yellow-orange color. The aperitivo is made by mixing the botanicals and letting the extract stand for a period of up to six months.

According to the brand, "Crodino must be served in a wine goblet with generous ice. And don’t forget an orange slice, to round off the perfect aperitivo and begin a journey through the senses even before tasting it." Perfect for snacking and sipping, the Italian non-alcoholic aperitivo is said to pair especially well with finger food or appetisers like tapas, cheese and cold cuts.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 31% | Activity: 43% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Non-alcoholic Aperitivos:** There is an opportunity to innovate in the non-alcoholic beverage industry by creating complex, multilayered flavors for a new market of consumers who prioritize health and wellness.
- **Botanical Infusions:** There could be a trend towards using botanicals to create unique flavors in various food and beverage industries, as consumers look for natural and healthy alternatives to traditional options.
- **Elevated Snacking:** There is a potential for growth in the snacking industry by marketing and pairing elevated, high-quality snack options with non-alcoholic aperitivos for a sophisticated alternative to traditional alcohol-based pairings.

### Who This Affects Most

- **Non-alcoholic Beverage:** The launch of Crodino suggests a need for the creation of more non-alcoholic aperitivos to cater to consumers who prefer alcohol-free options.
- **Food and Beverage:** There is an opportunity for innovation in the food and beverage industry by incorporating complex botanical ingredients into various products, including non-alcoholic aperitivos.
- **Snacking:** The potential growth of the non-alcoholic aperitivo market presents an opportunity for the snacking industry to market and pair high-quality snack options with these drinks for a sophisticated alternative to traditional alcohol-based pairings.

## Related on Trend Hunter

- [Non-Alcoholic Italian Spritz Expansions](https://www.trendhunter.com/trends/crodino-announced.md)
- [Aromatic Alcohol-Free Aperitifs](https://www.trendhunter.com/trends/laperitivo.md)
- [Alcohol-Free Italian Aperitivo](https://www.trendhunter.com/trends/wilderton-botanical-spirit.md)
- [Non-Alcoholic Aperitif Drinks](https://www.trendhunter.com/trends/strykk-not-aperitivo.md)
- [Vibrant Non-Alcoholic Aperitivos](https://www.trendhunter.com/trends/non-alcoholic-aperitivo-collection.md)
- [Bitter Non-Alcoholic Aperitifs](https://www.trendhunter.com/trends/amaro.md)
- [Alcohol-Free Negronis](https://www.trendhunter.com/trends/bottega-spa.md)
- [Non-Alcoholic Citrus Spritzes](https://www.trendhunter.com/trends/nonalcoholic-citrus-spritz.md)
- [Botanical Non-Alcoholic Negronis](https://www.trendhunter.com/trends/anons-no-groni.md)
