# Cosmetic Brand Clogs These Sparkly Crocs Styles Were Created with Benefit Cosmetics By Laura McQuarrie | Published 2021-07-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/crocs-styles References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/A_snappy_collab_Benefit_teams_up_with_Crocs_on_Benefitized_shoes/177744) & [crocs](https://www.crocs.com/collaborations/benefit.html) Two of the most popular Crocs styles have gotten a fresh new look thanks to a collaboration with [Benefit](https://www.trendhunter.com/trends/benemart) Cosmetics and the bright pink silhouettes help to upgrade outfits with plenty of sparkle and lots of charm. The Benefit x Crocs collab puts the cosmetic brand's signature hot pink color front and center, plus it introduces beauty-themed Jibbitz charms, including a real mirror. There's the Benefit x Crocs [Classic Clog](https://www.trendhunter.com/trends/crocs-x-barbour-classic-clog) with a translucent glitter jelly upper and the Benefit x Crocs Classic Sandal with two straps and eye-catching gem accents. Those who wish to get their hands on the footwear styles are encouraged to share their looks with the #BenefitOfCrocsChallenge on [Instagram](https://www.trendhunter.com/trends/adizero-evo-sl-gsnk) Reels and TikTok, so that they will be in the running to get a Benefit x Crocs PR Package. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 64% | Activity: 53% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Collaborative Footwear:** Collaborations between cosmetics and footwear brands can lead to creative designs and unique product offerings. - **Beauty-themed Jibbitz Charms:** Incorporating beauty-themed Jibbitz charms into footwear can attract new customers and create a unique selling proposition. - **Personalized Marketing Campaigns:** Encouraging customers to share their looks on social media can lead to increased brand awareness and engagement. ### Sectors Adopting This - **Cosmetics:** Cosmetics brands can explore collaborations with footwear brands to create new product offerings and increase brand exposure. - **Footwear:** Footwear brands can differentiate themselves from competitors by incorporating unique design elements, such as beauty-themed Jibbitz charms. - **Marketing:** Marketing professionals can leverage personalized social media campaigns to increase brand engagement and create user-generated content. ## Related on Trend Hunter - [Collaborative Statement Footwear](https://www.trendhunter.com/trends/crystalstudded-clogs.md) - [Gingham-Print Collaborative Sandals](https://www.trendhunter.com/trends/crocs-and-bath-body-works.md) - [Collaborative Donut-Inspired Clogs](https://www.trendhunter.com/trends/crocs-and-krispy-kreme.md) - [Donut-Inspired Clog Designs](https://www.trendhunter.com/trends/krispy-kreme-and-crocs.md) - [Bright Candy Clog Capsules](https://www.trendhunter.com/trends/candy-clog.md) - [Collaborative Punk Rock Clogs](https://www.trendhunter.com/trends/crocs-x-beams-collection.md) - [Beweled Fashion Forward Clogs](https://www.trendhunter.com/trends/simone-rocha-2.md) - [Branded Soda Clog Collections](https://www.trendhunter.com/trends/cocacola-x-crocs.md) - [Collaboration Sock Clog Collections](https://www.trendhunter.com/trends/crocs-x-happy-socks.md)