# Comfy Glow-in-the-Dark Clogs Crocs' Glow-in-the-Dark Launch Arrives in Green and White By Ell Smith | Published 2020-05-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/crocs-glowinthedark References: [hypebae](https://hypebae.com/2020/5/chaos-fishing-club-beams-t-crocs-classic-clog-glow-in-the-dark-t-shirt-socks-release) & [beams.co.jp](https://www.beams.co.jp/) [Crocs](https://www.trendhunter.com/trends/pet-crocs) have re-emerged into the public eye as an ironically fashionable yet practical summer staple, and now the brand is taking its novelty one step further with the introduction of Crocs glow-in-the-dark. As the name suggests, this new shoe launch deviates from typical alternatives on the market, offering a uniquely vibrant look that's sure to stand out at one's next late night endeavour. The shoes arrive in a green or white colorway, presenting a simple addition to one's wardrobe by day. This drop was created in collaboration with [Chaos Fishing Club](https://www.trendhunter.com/trends/trouble-maker-makeup) and [BEAMS T](https://www.trendhunter.com/trends/crocs-x-beams-collection) and will be released alongside a T-shirt and a pair of socks. The Crocs glow-in-the-dark shoe is available on May 30th. Image Credit: Chaos Fishing Club X Crocs ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 77% | Activity: 69% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Glow-in-the-dark Footwear:** Opportunity for brands to create innovative and eye-catching footwear options that stand out in low light or nighttime settings. - **Collaborative Launches:** Opportunity for brands to collaborate with other companies or influencers to create unique and limited-edition products, increasing brand visibility and driving sales. - **Novelty Fashion:** Opportunity for brands to tap into the trend of ironic and nostalgic fashion, creating products that combine functionality with a quirky aesthetic. ### Who This Affects Most - **Footwear:** Opportunity for footwear brands to incorporate glow-in-the-dark technology and materials into their designs, providing customers with fun and functional options. - **Fashion:** Opportunity for fashion brands to collaborate with other companies or influencers to create limited-edition collections that appeal to a niche market. - **Outdoor Gear:** Opportunity for outdoor gear brands to explore glow-in-the-dark materials and designs, enhancing safety and visibility during nighttime activities. ## Related on Trend Hunter - [Pet-Sized Clogs](https://www.trendhunter.com/trends/pet-crocs.md) - [Charm-Adorned Futuristic Clogs](https://www.trendhunter.com/trends/futura-laboratories-3.md) - [Collaborative Punk Rock Clogs](https://www.trendhunter.com/trends/crocs-x-beams-collection.md) - [Collaborative Donut-Inspired Clogs](https://www.trendhunter.com/trends/crocs-and-krispy-kreme.md) - [Collaborative Statement Footwear](https://www.trendhunter.com/trends/crystalstudded-clogs.md) - [Cartoon-Inspired Comfort Footwear](https://www.trendhunter.com/trends/crocs-and-pokmon.md) - [Superhero-Themed Clogs](https://www.trendhunter.com/trends/spiderman-x-crocs.md) - [Cartoon-Inspired Themed Clogs](https://www.trendhunter.com/trends/pokmon-and-crocs.md) - [Holiday Character Clogs](https://www.trendhunter.com/trends/the-grinch-x-crocs.md)