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# Ceramic Coats
Hisako Matsumoto Makes a Crocodile Costume Without Animal Leather

By Annie Ho | Published 2010-07-16 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/crocodile-costume
References: [odditycentral](http://www.odditycentral.com/pics/japanese-artist-makes-complete-crocodile-costume.html) & [tokyobling.wordpress](http://tokyobling.wordpress.com/2010/07/14/crocodile-suite-hisako-matsumoto/)

Disclaimer: The Crocodile Costume by Hisako Matsumoto is completely [ceramic-based](https://www.trendhunter.com/trends/biomimicry-fashion); there is no trace of any animal leather.

The Crocodile Costume has a [coat with matching shoes](https://www.trendhunter.com/trends/red-croc) and a hat. From afar, the texture of the coat does look like real crocodile skin, but it really isn't. Matsumoto made this costume as a part of her final graduate project. [Animal-free coats](https://www.trendhunter.com/trends/ducies-fw25-collection)? We need more of these running around.

**Implications** - Many consumers find themselves unwilling to invest time or money into a particular product because of the way it was produced or because of the materials it includes. Businesses that can replicate these products in ways that complement a variety of lifestyle choices will see massive returns.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 19% | Activity: 5% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Animal-free Products:** Opportunity for businesses to create products that replicate the look and feel of animal-based materials without using any animal resources.
- **Sustainable Fashion:** Investment in materials and techniques that reduce the environmental impact of the fashion industry, such as ceramic-based coats, offers a disruptive innovation opportunity.
- **Personalized Lifestyle Choices:** Catering to consumers who prioritize certain lifestyle choices, like animal-free products, opens up new avenues for businesses to meet specific consumer demand.

### Sectors Adopting This

- **Fashion:** Incorporating ceramic-based materials into fashion items, like coats and shoes, offers the Fashion industry a chance to create sustainable and animal-friendly alternatives.
- **Textiles:** The Textile industry can explore innovative materials like ceramics to create animal-free and eco-friendly fabrics for various uses.
- **Retail:** Introducing animal-free products, such as ceramic-based coats, into the Retail industry allows businesses to tap into the growing demand for sustainable and ethical fashion choices.

## Related on Trend Hunter

- [Cruelty-Free Leather Alternatives](https://www.trendhunter.com/trends/crueltyfree-leather-alternative.md)
- [Biomimetic Fashion Lines](https://www.trendhunter.com/trends/nonhuman-life.md)
- [Life-Sized Clog Costumes](https://www.trendhunter.com/trends/crocs-costume.md)
- [Bio-Leather Fungal Protectants](https://www.trendhunter.com/trends/fungal-coating.md)
- [PETA-Approved Leather Alternatives](https://www.trendhunter.com/trends/biodegradable-leather-alternative.md)
- [Interactive Fossil-Inspired Costumes](https://www.trendhunter.com/trends/wearable-dinosaur-costume.md)
- [Hyper-Realistic Faux Fur Collections](https://www.trendhunter.com/trends/ducies-fw25-collection.md)
- [Dinosaur-Themed Leather Bags](https://www.trendhunter.com/trends/labgrown-leather-ltd.md)
- [Animal-Free Material Purses](https://www.trendhunter.com/trends/gucci-horsebit-1955-bag.md)
