# Shockingly Stained Teeth Ads Crest 'Pretty Girl' Spot Will Encourage You to Brighten Your Smile By Katherinev123 | Published 2012-08-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/crest-pretty-girl References: [mashable](http://mashable.com/2012/07/24/crest-nasty-yellow-teeth/) & [facebook](https://www.facebook.com/crest) For those of you who haven't already been swayed by toothpaste brands urging you to work on the whiteness of your pearly whites, then this Crest 'Pretty Girl' commercial may do the trick. Promoting Proctor & Gamble's Crest 3D White brand, the spot is part of a funny social media campaign that demonstrates why anyone would want to avoid yellow teeth. Rolled out on the brand's YouTube channel and Facebook page, the Crest 'Pretty Girl' spot is the first ad in the campaign (of which there are six), and it shows a pretty young blonde walking into a party. Everyone turns to look at her and men gaze at her adoringly -- that is, until she smiles. When she does, a row of stained yellow teeth is shown, and the people around her are shocked. One guy even snaps a photo! Stay tuned for more commercials from the latest Crest campaign. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 33% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Teeth Whitening Trend:** Disruptive innovation opportunity: Develop innovative and efficient teeth whitening products and technologies. - **Social Media Advertising Trend:** Disruptive innovation opportunity: Create interactive and engaging social media campaigns to promote products and brands. - **Funny Commercial Trend:** Disruptive innovation opportunity: Design humorous and memorable commercials that capture viewers' attention. ### Sectors Adopting This - **Dental Care Industry:** Disruptive innovation opportunity: Introduce advanced dental care solutions to improve oral health and enhance smile aesthetics. - **Marketing and Advertising Industry:** Disruptive innovation opportunity: Utilize data-driven strategies and technologies to optimize advertising campaigns and reach target audiences effectively. - **Entertainment Industry:** Disruptive innovation opportunity: Incorporate humor and creativity into entertainment content and productions to engage and entertain audiences. ## Related on Trend Hunter - [Stain Removal Tooth Polishes](https://www.trendhunter.com/trends/closeup-white-now.md) - [Confident Smile Campaigns](https://www.trendhunter.com/trends/aquafresh.md) - [Smile-Reflecting Toothpaste Campaigns](https://www.trendhunter.com/trends/freeyoursmile-campaign.md) - [Purple Oral Serums](https://www.trendhunter.com/trends/purple-serum.md) - [Halloween Teeth Health Campaigns](https://www.trendhunter.com/trends/bringonthecandy.md) - [Stain-Removing Daily Toothpastes](https://www.trendhunter.com/trends/3dwhite-deep-stain-remover.md) - [Advanced Whitening Toothpastes](https://www.trendhunter.com/trends/crest-3d-white-deep-stain-remover.md) - [Color-Correcting Toothpastes](https://www.trendhunter.com/trends/colgate-optic-white-purple.md) - [Triple-Action Tooth Foams](https://www.trendhunter.com/trends/tooth-foam.md)