# AI Holiday Card Generators Coca-Cola's Create Real Magic Shares Greetings with Iconic Assets By Laura McQuarrie | Published 2023-11-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/create-real-magic References: [adweek](https://www.adweek.com/brand-marketing/coca-cola-holiday-campaign-create-real-magic-cards/) & [createrealmagic](https://createrealmagic.com/)  [Coca-Cola](https://www.trendhunter.com/trends/winnie-harlow-1) experimented with generative AI earlier this year with the Create Real [Magic](https://www.trendhunter.com/trends/magic-hour-1) campaign and the brand is now introducing a holiday card generator powered by artificial intelligence. This generator taps into both [GPT-4](https://www.trendhunter.com/trends/resn) and Dall-E 2 so that people who want to spread seasonal cheer can make the most of holiday-themed content from Coca-Cola. The AI tool shares some of the most iconic assets from the brand, including its rendition of Santa Claus created in 1931 by Haddon Sundblom, along with the iconic polar bears from the early 90s. To create their AI-generate holiday card, users begin by selecting a style, a subject and a scene for their card. On the Create Real Magic site, users can also view and like cards by other creators. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 88% | Activity: 94% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Generative AI:** Coca-Cola's holiday card generator showcases the potential of generative AI in creating personalized and festive content. - **Seasonal Content:** The AI-powered holiday card generator demonstrates the demand for customizable seasonal content experiences. - **User-generated Cards:** The feature for users to view and appreciate cards made by other creators highlights the growing community around user-generated content. ### Where This Applies - **Beverage:** Coca-Cola's use of AI in generating holiday cards indicates a potential avenue for beverage brands to engage consumers in a personalized way during festive seasons. - **E-commerce:** The AI holiday card generator presents an opportunity for e-commerce platforms to offer personalized and shareable experiences for customers during holidays. - **Artificial Intelligence:** The merging of GPT-4 and Dall-E 2 in Coca-Cola's holiday card generator unveils the continued advancements and applications of AI technology. ## Related on Trend Hunter - [Supermodel-Backed AI Cards](https://www.trendhunter.com/trends/winnie-harlow-1.md) - [Virtual AI Snow Globes](https://www.trendhunter.com/trends/piccadilly-lights-1.md) - [Bespoke AI-Powered Art](https://www.trendhunter.com/trends/coke.md) - [AI-Generated Holiday Soda Ads](https://www.trendhunter.com/trends/coca-cola-holidays-are-coming.md) - [AI-Generated Holiday Messages](https://www.trendhunter.com/trends/personalized-communication-from-santa.md) - [Generative AI Beverage Ads](https://www.trendhunter.com/trends/cocacola-masterpiece.md) - [AI Greeting Creators](https://www.trendhunter.com/trends/wishbot.md) - [AI-Generated Festive Greetings](https://www.trendhunter.com/trends/messages-from-santa.md) - [AI-Generated Christmas Posters](https://www.trendhunter.com/trends/christmas-posters.md)