# Cravable Cookie Butter Cakes Olive Garden is Adding a Cookie Butter Cake to Its Dessert Menu By Mary Van Puymbroeck | Published 2017-07-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cravable-cookie-butter-cake References: [refinery29](http://www.refinery29.com/2017/07/165076/cookie-butter-cake-olive-garden) & [today](http://www.today.com/food/olive-garden-s-new-cookie-butter-cake-t114253) Italian chain '[Olive Garden](https://www.trendhunter.com/trends/strawberry-cream-cake)' is adding a cravable cookie butter cake to its dessert menu. This tasty new dessert will consist of two luxurious layers of vanilla cake, crumbled cookies, creamy cookie butter icing and a drizzle of warm caramel sauce. This cravable cookie butter cake will launch at Olive Garden restaurants nation-wide on July 31st. In recent years, cookie butter has grown to be quite popular with [Millennial](https://www.trendhunter.com/trends/little-moons-x-candy-kittens) consumers. While a cookie butter equivalent has been popular in Scandinavian countries for some time, [Trader Joe's](https://www.trendhunter.com/trends/sweet-cannoli-dip) in-house cookie butter popularized the sweet spread (so much so that it had to start rationing it). Since then, this Millennial favorite has inspired a bevvy of cookie butter treats. Cookie butter is made of ground-up Belgian speculoos cookies blended with sugar and oil into a smooth, creamy texture. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 5% | Activity: 13% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Cookie Butter Trend:** The growing popularity of cookie butter among Millennials presents an opportunity for businesses to create innovative and indulgent desserts like the cookie butter cake. - **Gourmet Dessert Offerings:** The introduction of a cravable cookie butter cake by Olive Garden highlights the trend of restaurants and cafes offering gourmet dessert options to attract customers. - **Sweet Spread Innovation:** The success of cookie butter has led to the development of various cookie butter-inspired products, suggesting a market for further sweet spread innovations. ### Who This Affects Most - **Restaurant Industry:** Restaurants, like Olive Garden, can explore innovative dessert options like the cookie butter cake to cater to the growing demand for indulgent and unique sweet treats. - **Bakery Industry:** Bakeries can tap into the cookie butter trend by offering a range of cookie butter-infused pastries, cakes, and treats to attract dessert enthusiasts. - **Food Manufacturing Industry:** Food manufacturers can capitalize on the popularity of cookie butter by developing new and innovative sweet spread products that cater to different consumer preferences and dietary needs. ## Related on Trend Hunter - [Cookie Butter Snack Cakes](https://www.trendhunter.com/trends/crumbl-biscoff-cake.md) - [Staked Strawberry Cream Cakes](https://www.trendhunter.com/trends/strawberry-cream-cake.md) - [Caramelized Cookie Bundt Cakes](https://www.trendhunter.com/trends/biscoff-cookie-butter-cake.md) - [Meta Cookie Butter Cookies](https://www.trendhunter.com/trends/cookie-butter-ice-cream-cookies.md) - [Creamy Sandwich Cookie Cakes](https://www.trendhunter.com/trends/cookies-cream-cake.md) - [Single-Serve Butter Cakes](https://www.trendhunter.com/trends/new-butter-cake.md) - [Layered Lasagna-Inspired Desserts](https://www.trendhunter.com/trends/chocolate-lasagna.md) - [Mini Tres Leches Cakes](https://www.trendhunter.com/trends/tres-leches-cake-featuring-lotus-biscoff.md) - [Elevated Butter Cake Confections](https://www.trendhunter.com/trends/butter-cake.md)