# Autumnal Flavor Cranberry Juices The Ocean Spray Cran•Harvest Juice is Made with a Premium Recipe By Michael Hemsworth | Published 2018-10-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cranharvest References: [foodbev](https://www.foodbev.com/news/ocean-spray-releases-autumnal-juice-with-apples-and-cinnamon/) & [oceanspray](https://www.oceanspray.com) Autumn flavors like pumpkin spice have become commonplace for many consumers and are causing something of a seasonal fatigue, so brands are responding with new products like the Ocean Spray Cran•Harvest juice to help alleviate this. The juice is crafted from a blend of [cranberry juice, apple juice](https://www.trendhunter.com/trends/q-cranberry-pomegranate-spritz) and finished with a touch of cinnamon to make it a beverage more like something you'd try at a farmers market. This innovative new recipe for the [fall season](https://www.trendhunter.com/trends/v8-energy-pear-ginger) from the cooperative is sure to be a hit amongst consumers craving a more refreshing option than [coffee or tea-based options](https://www.trendhunter.com/trends/fall-flavors) that have become permanent fixtures. The Ocean Spray Cran•Harvest juice is limited-edition and will only be around for a short while this fall. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 25% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Seasonal Flavor Innovation:** Brands can cater to consumers' need for new seasonal flavors by introducing limited-edition products made with innovative recipes. - **Non-coffee/tea Beverage Alternatives:** There is a market for non-coffee/tea based drinks that offer a refreshing option, especially during seasonal fatigue periods like fall and winter. - **Farmers Market-inspired Recipes:** Consumers are seeking beverages made with unique blends of ingredients, highlighting a need for experimenting with recipes akin to what one might find at a farmers market. ### Industries Being Reshaped - **Beverage:** Beverage companies can increase seasonal product offerings by experimenting with unique recipes and flavors. - **Retail:** Retailers can capitalize on seasonal demand by carrying limited-edition beverages that offer unique flavor and ingredients. - **Foodservice:** Foodservice establishments can offer non-coffee/tea based drinks during seasonal fatigue periods to attract customers looking for refreshing options. ## Related on Trend Hunter - [Juicy Fall-Inspired Alcoholic Beverages](https://www.trendhunter.com/trends/simply-spiked-cranberry.md) - [Mulled Blackberry Beverages](https://www.trendhunter.com/trends/ocean-spray-mulled-blackberry-pear.md) - [Cranberry Season Campaigns](https://www.trendhunter.com/trends/how-you-cran.md) - [Fall-Inspired Juice Flavors](https://www.trendhunter.com/trends/pressed-juicerys-spiced-apple-cider.md) - [Low-Tartness Cranberry Juices](https://www.trendhunter.com/trends/ocean-spray-pink-cranberry.md) - [Classic Dessert-Inspired Juices](https://www.trendhunter.com/trends/strawberry-shortcake-juice.md) - [Blended Dragon Fruit Juices](https://www.trendhunter.com/trends/ocean-spray-cran-x-dragon-fruit.md) - [Seasonal Apple-Based Drinks](https://www.trendhunter.com/trends/apple-forward-beverages.md) - [Tart Fruit-Forward Cocktails](https://www.trendhunter.com/trends/spindrift-2.md)