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# Sculptural Handmade Chocolates
Craig Alibone's Chocolates Boast Modern Shapes and Colors

By Mishal Omar | Published 2017-01-31 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/craig-alibone
References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/01/craig-alibone-chocolate.html) & [craigalibone](http://craigalibone.com/)

Based in Bodo, Norway, Craig Alibone offers [artisanal chocolates](https://www.trendhunter.com/trends/coxco-chocolate-bars) that are vastly different than those offered in most chocolate shops and grocery stores.

The chocolate-maker received his education on the subject in France and decided to open the Craig Alibone boutique shortly after. The products he offers are all featured in [geometric shapes](https://www.trendhunter.com/trends/diamondshaped-truffles) and are decorated with an artistic flair. One such example is the semi-circle chocolate collection Alibone offers, that feature bright colors and artistically-placed patterns. Another is the [sea salt caramel chocolate bar](https://www.trendhunter.com/trends/chocolate-slab), which features brushstrokes of blue and white and can be cracked open to reveal a thick caramel inside.

The Craig Alibone chocolate shop provides consumers with a new and unique way to enjoy these sweet desserts.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 46% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Artisanal Handmade Chocolates:** Opportunity for chocolatiers to differentiate themselves by experimenting with unique shapes, colors and artistic expressions.
- **Geometric and Colorful Chocolate Shapes:** Opportunity for chocolate makers to create unique and artistic designs that attract millennials and younger chocolate lovers.
- **Interactive Chocolate Experience:** Opportunity for chocolatiers to engage customers by creating new experiences such as cracking open a chocolate bar to unveil a hidden filling.

### Industries Being Reshaped

- **Gourmet Chocolates:** Disruptive innovation opportunities to introduce new artisanal products that differentiate themselves through experimental designs and flavors.
- **Luxury Food:** Opportunity to offer unique and exclusive products that appeal to customers by providing them with an elevated food experience.
- **Gift Industry:** New and unique artisanal chocolate products could provide new opportunities for the growing gift industry as consumers seek personalized and interesting gifts.

## Related on Trend Hunter

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- [Artisan Chocolatier Ice Creams](https://www.trendhunter.com/trends/salt-straw-chocolatiers-series.md)
- [Textural Artisan Chocolate Bars](https://www.trendhunter.com/trends/gnaw-chocolate-bars.md)
- [Hand-Painted Vegan Chocolates](https://www.trendhunter.com/trends/painted-with-love-chocolate-bon-bons.md)
- [Hawaii-Inspired Artisanal Bonbons](https://www.trendhunter.com/trends/artisanal-bonbons.md)
