# Yuzu-Flavored Craft Vinegars Artizn's Plum Yuzu Vinegar Blend Boasts a Citrus-Forward Flavor By Jana Pijak | Published 2020-12-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/craft-vinegar References: [artizn.co](https://artizn.co/products/plum-yuzu) Artizn's Plum Yuzu Vinegar is described as a "bright and zesty, citrus-forward blend" with a flavor profile that is "sharp and refreshing." The blend is enriched with nourishing probiotics and aids with overall [gut health](https://www.trendhunter.com/trends/remedy-sodaly). Ideal for elevated salads, sauces and marinades, this Plum Yuzu Vinegar is available via Artizn's website and is sold in a 300 ml bottle. Specializing in small-batch craft vinegars, Artizn is a New York-based company offering other best-selling blends like Fig, Pear and Lavender along with its Pomegranate, Ginger and Hibiscus flavor. "The premium [naturally fermented vinegar](https://www.trendhunter.com/trends/haymaker) at the heart of Artizn tonics is rich in organic acids, enzymes and antioxidants, properties that have been cultivated and intensified during the vinegar’s ageing process" -- all known to improve skin, mood and energy while tackling inflammation. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 48% | Activity: 84% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Craft Vinegars:** Craft vinegars are gaining popularity for their unique flavors and health benefits, creating opportunities for artisanal vinegar producers. - **Citrus-infused Products:** The use of citrus flavors in various products, such as vinegars, is a growing trend, offering opportunities for food and beverage companies to innovate with new flavor combinations. - **Gut Health Products:** The focus on gut health and the inclusion of probiotics in products like Artizn's Plum Yuzu Vinegar present opportunities for companies to develop digestive health-focused offerings. ### Industries Being Reshaped - **Food and Beverage:** The craft vinegar trend provides opportunities for artisanal vinegar producers and food companies looking to incorporate unique flavors into their products. - **Natural Skincare:** Artizn's vinegar-based tonics' potential skin benefits create opportunities for the natural skincare industry to explore vinegar's therapeutic properties. - **Alternative Health and Wellness:** The focus on gut health and probiotics in products like Plum Yuzu Vinegar opens up opportunities for companies operating in the alternative health and wellness market. ## Related on Trend Hunter - [Yuzu-Flavored Sparkling Waters](https://www.trendhunter.com/trends/made-with-real-fruit.md) - [Yuzu Juice Spheres](https://www.trendhunter.com/trends/yuzu-pearls.md) - [Aromatic Citrus Juices](https://www.trendhunter.com/trends/yuice.md) - [RTD Yuzu Refreshment](https://www.trendhunter.com/trends/yuzu-ade.md) - [Yuzu-Infused Alcohol Alternative Tinctures](https://www.trendhunter.com/trends/take-the-edge-off1.md) - [Peachy Yuzu-Forward Kombuchas](https://www.trendhunter.com/trends/jarr-peach-yuzu.md) - [Low-ABV Yuzu-Infused Natural Wines](https://www.trendhunter.com/trends/luv-yuzu-lite.md) - [Savory Citrus Juices](https://www.trendhunter.com/trends/sudachi-juice.md) - [Peppery Yuzu Gins](https://www.trendhunter.com/trends/ukiyo-yuzu-gin.md)