# Homey Craft Shops Pony Craft's Cozy Store Makes the Search for Materials Organized By Laura McQuarrie | Published 2015-07-30 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/craft-shop References: [retaildesignblog.net](http://retaildesignblog.net/2015/07/29/pony-craft-store-by-4d-ooty-india/) & [ponycraftstore](http://www.ponycraftstore.com/) As a store that carries an assortment of supplies for hobbies like [knitting, sewing and crafting](https://www.trendhunter.com/trends/knit-sew-shop), it would be easy to get lost in the Pony Craft shop in India were it not so perfectly organized. Even though the store is [neatly arranged by activity types](https://www.trendhunter.com/trends/craft-3), the feel of the store reminds visitors of their own home workshops or studios, rather than a store environment. Pony Craft even goes as far as to think of this new store as a charming "summer home." Unlike a big craft store that favors long aisles and big displays that block natural light, this quaint store lets ample light in from a number of windows. Comfortable seating spots and areas to try out some of the merchandise are also factors that make this craft shop feel warm and welcoming. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 87% | Activity: 67% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Cozy Craft Shops:** Opportunity for crafting stores to create a cozy and inviting atmosphere reminiscent of a home workshop to enhance customer experience. - **Organized Hobby Supplies:** Potential for retailers to organize hobby supplies in a way that is easy to navigate and find materials, improving the customer shopping experience. - **Quaint Store Environments:** Opportunity for retailers to create small, charming store environments that prioritize natural light and comfortable seating to make customers feel at home. ### Where This Applies - **Craft Retail:** Craft stores can implement cozy and organized store designs to attract customers and differentiate themselves from larger craft retailers. - **Home Decor:** Home decor brands can incorporate elements from cozy craft shops to create inviting store environments that resonate with customers. - **Customer Experience:** Businesses across industries can draw inspiration from the warm and welcoming atmosphere of craft shops to enhance the overall customer experience in their stores or establishments. ## Related on Trend Hunter - [Felt-Made Novelty Shops](https://www.trendhunter.com/trends/bourdon-street-chippy.md) - [Thatched Hut-Defined Bright Offices](https://www.trendhunter.com/trends/polspotten.md) - [Thoughtful Home Accessories Shops](https://www.trendhunter.com/trends/home-accessories-shop.md) - [Boutique Grocery Designs](https://www.trendhunter.com/trends/meadow-lane-store.md) - [Immersive Sports Supplies Stores](https://www.trendhunter.com/trends/vegas-sports.md) - [Boutique Grocery Makeovers](https://www.trendhunter.com/trends/womens-clothing-boutique.md) - [Playful Crochet Collections](https://www.trendhunter.com/trends/crochet-collection.md) - [Artisanal Craftsmanship-Exploring Stores](https://www.trendhunter.com/trends/artisanal-concept-store.md) - [Scandinavian Textile Spaces](https://www.trendhunter.com/trends/tekla-london.md)