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# Subscription Cocktail Deliveries
This Company Delivers Craft Cocktail Recipes and Ingredients

By Riley von Niessen | Published 2016-07-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/craft-cocktail-recipes
References: [craftedtaste](https://www.craftedtaste.com/) & [instagram](https://www.instagram.com/craftedtaste/)

'Crafted Taste' is an online delivery service that offers tested craft cocktail recipes and all the ingredients needed to execute them, right to the doors of its consumers.

As cocktails change with seasons and new variations are constantly being created, the business model for Crafted Taste allows it to continuously refresh its stock and generate more interest among potential buyers. As any great craft cocktail recipe requires ingredients of the highest quality, the company is sure to include only the best in its kits, gathering the hard-to-find items so that its consumers don't have to.

While Crafted Taste allows for one-time orders at anytime, it also offers a subscription service that sends new craft cocktail recipes every month to expand the taste palettes of loyal buyers. The subscription kits come in a variety of packages, growing the personal bars of consumers and making it easy for them to experiment with new ideas.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 49% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Craft Cocktail Delivery:** This trend involves the delivery of craft cocktail recipes and ingredients to consumers' doors, providing convenience and access to high-quality ingredients.
- **Continuous Recipe Refresh:** This trend focuses on regularly updating craft cocktail recipe offerings to keep consumers interested and engaged.
- **Subscription Cocktail Kits:** This trend involves the subscription-based delivery of new craft cocktail recipes and ingredients each month, expanding consumers' taste palettes and personal bars.

### Industries Being Reshaped

- **Food Delivery:** This industry can capitalize on the craft cocktail delivery trend by incorporating cocktail kits or partnering with craft cocktail delivery services.
- **Craft Beverage:** This industry can benefit from the continuous recipe refresh trend by constantly experimenting with new craft cocktail variations and offerings.
- **Subscription Services:** This industry can explore opportunities in the subscription cocktail kits trend by creating subscription-based offerings for various products or services.

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