# Deceptively Sweet Sushi The Crackle Snap Pop Roll is a Tricky Treat By Susan Keefe | Published 2011-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/crackle-snap-pop-roll References: [foodista](http://www.foodista.com/blog/2011/10/25/crackle-snap-pop-roll-is-a-trick-and-a-treat) & [jerseybites](http://www.jerseybites.com/2011/10/a-tricky-treat-crackle-snap-pop-roll/) You may want to take another look at this Crackle Snap Pop Roll from the food blog Jersey Bites, because there is definitely something fishy about this sushi roll. It could be that this interesting take on a cuisine famed for its use of raw fish contains no fish, raw or otherwise. This tricky roll is comprised of a Rice Krispy Square-like concoction, enveloped in Fruit Roll Up with a healthy dose of [gummie worms](https://www.trendhunter.com/trends/gummy-cruncheez) running through the entire confection. This [sweet take on sushi](https://www.trendhunter.com/trends/sushi-bakes) is wonderfully clever and painfully enticing. Finally, a sushi roll no self-respecting toddler would dare snub and there are few adults that could resist the charms of this confection as well. While it may not be what one would normally associate with Halloween, you have to admit the Crackle Snap Pop Roll certainly has the trick component of [trick or treat](https://www.trendhunter.com/trends/bazooka-candy-brands-halloween) down pat. Sure to delight and pleasantly confuse party goers, the Crackle Snap Pop Roll is destined to become an instant classic in your household. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 4% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Sweet Sushi:** Creating sweet versions of traditionally savory foods. - **Deceptive Cuisine:** Transforming classic dishes into unexpected treats. - **Childhood Nostalgia:** Reimagining childhood favorites as adult foods. ### Where This Applies - **Food and Beverage:** Developing innovative products and techniques for creating unique food experiences. - **Event Planning:** Incorporating playful and unexpected food choices into event menus. - **Marketing and Advertising:** Using nostalgia and surprise to promote products and experiences. ## Related on Trend Hunter - [Sushi-Inspired 3D-Printed Confections](https://www.trendhunter.com/trends/3dprinted-confections.md) - [Pink Plant-Based Sushi Rolls](https://www.trendhunter.com/trends/plant-based-sushi-roll.md) - [Oven-Ready Sushi Snacks](https://www.trendhunter.com/trends/crushi.md) - [Chili Crisp California Rolls](https://www.trendhunter.com/trends/spicy-sushi-roll.md) - [Cajun-Asian Fusion Sushi](https://www.trendhunter.com/trends/tempura-shrimp-sushi-roll.md) - [Curated Halloween-Inspired Japanese Snacks](https://www.trendhunter.com/trends/japanese-snacks-for-halloween.md) - [Spicy-Sweet Sushi Rolls](https://www.trendhunter.com/trends/honey-maple-smoked-salmon-roll.md) - [Spicy Chip-Inspired Sushi](https://www.trendhunter.com/trends/flamin-hot-cheeto-sushi.md) - [Convenient Sushi Bakes](https://www.trendhunter.com/trends/sushi-bakes.md)