# Fast Food-Worshipping Editorials CR Fashion Book Issue Three Unorthodoxly Cherishes Couture By Vasiliki Marapas | Published 2013-12-24 | Updated 2013-12-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/cr-fashion-book-issue-three References: [wearesodroee.wordpress](http://wearesodroee.wordpress.com/2013/12/20/the-cult/) & [crfashionbook](http://crfashionbook.com/post/60354855688/the-cult) 'The Cult' editorial for The CR Fashion Book issue three features women who juxtapose high fashion with vices like smoking and [fast food consumption](https://www.trendhunter.com/trends/clot-and-mcdonalds). Though the word 'cult' might be synonymous with virgin sacrifice or speaking in tongues, this editorial simply references a bevy of fashion faithful gals. The models (or cult members) in question are as follows: Irina Shayk, Lisa Verberght, Masga Laguinge and Dalianah Arekion. Yes, these ladies proudly come forth as unapologetic fashion fanatics who would rather worship at [House of Chanel](https://www.trendhunter.com/trends/dior-2024-campaign) or Commes Des Garcons, rather than the [House of God](https://www.trendhunter.com/trends/house-of-magnum-collection). Kabuki provided the girls with deviantly dark eye make-up while Akki Shirakawa styled their silky hair, often adorned with wreaths and other foliage. Carine Roitfeld orchestrated the heretical couture affair and photographer Sebastian Faena captured it in all its zealous glory. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 43% | Activity: 31% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **The Fast Food Fashion:** Opportunity for fashion brands to incorporate fast food culture and aesthetics into their designs. - **Fashion Cults:** Opportunity for creating exclusive fashion communities that promote devotee-like loyalty. - **Deviant Beauty:** Opportunity for makeup artists to experiment with dark and unconventional looks. ### Sectors Adopting This - **Fashion Industry:** Brands and designers can incorporate fast food culture and aesthetics to create unique collections. - **Beauty Industry:** Makeup artists and brands can explore unconventional and edgy looks. - **Publishing Industry:** Opportunity for fashion and lifestyle magazines to explore controversial topics and feature unconventional editorials. ## Related on Trend Hunter - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Retail Overconsumption Campaigns](https://www.trendhunter.com/trends/coachtopia-1.md) - [Chicken QSR-Collaborative Streetwear](https://www.trendhunter.com/trends/aries-and-kfc.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)