# Butterfly-Embroidered Western Shirts NEEDLES' New Cowboy Shrit is Lightweight and Has Embroidery By Amy Duong | Published 2020-01-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cowboy-shirt References: [hypebeast](https://hypebeast.com/2019/12/needles-papillon-embroidered-piping-cowboy-shirt-release) & [nepenthes.shop-pro.jp](https://nepenthes.shop-pro.jp/?pid=144694053) Streetwear imprint [NEEDLES](https://www.trendhunter.com/trends/beams-and-needles) expands its selection of seasonal designs that draw inspiration from [Western](https://www.trendhunter.com/trends/westerninspired-footwear) aesthetics as it launches its Cowboy Shirt. The most notable design element that is spotlighted on the shirt is the [butterfly emblem embroidered](https://www.trendhunter.com/trends/butterflies-edition) on the piece. The base is complete in a deep red hue made from rayon materials for a lightweight and soft textile allowing for breathability. This then features decorative polyester peach twill piping that shines a spotlight at the different components. The pockets, the button opening, and the collar are lightly framed with the embroidery showcased at the back and above the chest. There are "PAPILLION" details across in a contrasting pale yellow hue against the deep red. Image Credit: Nepenthes ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 11% | Activity: 1% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Western-inspired Fashion:** There is an opportunity for brands to incorporate Western design elements and create a unique aesthetic in the fashion industry. - **Embroidery Designs:** Incorporating embroidery designs, especially on iconic clothing items, creates an opportunity for disruptive innovation in the fashion industry. - **Lightweight Textiles:** Creating lightweight textiles that are both durable and comfortable can be a disruptive innovation in the fashion industry. ### Where This Applies - **Apparel and Fashion:** The apparel and fashion industry is ripe for disruptive innovation through the incorporation of Western-inspired designs and embroidery elements in their product lines. - **Textile Manufacturing:** The textile manufacturing industry can create an opportunity for innovation by producing lightweight and breathable textiles with new materials. - **Art and Design:** Fusing art and design with fashion can create a disruptive innovation that results in unique pieces of clothing such as the NEEDLES Cowboy Shirt with butterfly embroidery. ## Related on Trend Hunter - [Collaborative Summer Streetwear](https://www.trendhunter.com/trends/beams-and-needles.md) - [Collaborative Dynamic Eclectic Fashion](https://www.trendhunter.com/trends/tss.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Revived Counterculture Trackwear](https://www.trendhunter.com/trends/needles-fw5-track-suit.md) - [Special Order Collaborative Streetwear](https://www.trendhunter.com/trends/2tone-jersey-collection.md) - [Knit Track Outerwear](https://www.trendhunter.com/trends/needles-x-beams.md) - [Seasonal Co-Ord Streetwear Capsules](https://www.trendhunter.com/trends/special-release.md) - [Versatile Collaborative Stealthy Shoes](https://www.trendhunter.com/trends/needles-and-clark.md) - [Collaborative Fleece Collection](https://www.trendhunter.com/trends/uniqlo-and-needles.md)