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# Affordable All-Encompassing Face Palettes
CoverGirl's TruBlend Sculpt Contour Arrives in 2 Colors

By Ell Smith | Published 2018-09-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/covergirls-trublend-sculpt-contour
References: [covergirl](https://www.covergirl.com/en_us/beauty-products/face-makeup/contour/trublend-serving-sculpt-contour-palette)

Fully contorting one's face with cosmetic products can be time consuming and expensive, but with [CoverGirl's](https://www.trendhunter.com/trends/turblend-skin-enhancer-balms) TruBlend Sculpt Contour, makeup artists and hobbyists can achieve a perfect look from the help of one palette.

Equipped with [blush, bronzer and highlighter](https://www.trendhunter.com/trends/blush-highlighter1), this [all inclusive product](https://www.trendhunter.com/trends/effin-sculpt) can help to spotlight one's features. This convenient palette can be thrown into one's purse, making for the perfect excuse to touch up one's makeup during a night out. The gorgeous shades selected for this palette were chosen for its ability to flatter any skintone, making for a palette that's universally appealing. What's more is that this product arrives in two unique colorways including 'Rose Nights' and 'Bloom Babe' and retails for less than $10 USD.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 5% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **All-in-one Cosmetics:** Developing affordable and convenient all-encompassing makeup palettes will continue to trend for those who want a comprehensive look with minimal effort.
- **Universal Skintone Selection:** Creating makeup products with shades that flatter any skintone will remain a relevant trend as consumers seek inclusive beauty options.
- **Affordable Makeup:** Providing high-quality makeup at affordable prices will be a continued trend to attract budget-conscious consumers.

### Sectors Adopting This

- **Cosmetics:** The cosmetics industry can take advantage of this trend by developing more all-in-one makeup palettes to appeal to consumers looking for convenience.
- **Retail:** The retail industry can benefit from this trend as consumers who are seeking affordable all-encompassing makeup products are more likely to purchase them.
- **E-commerce:** E-commerce businesses can capitalize on this trend by offering a wider variety of all-in-one makeup palettes that include universal skintone shades at competitive prices.

## Related on Trend Hunter

- [Buttery Face Palettes](https://www.trendhunter.com/trends/halo-sculpt.md)
- [Block-Style Contour Cosmetics](https://www.trendhunter.com/trends/snatched-contour-block.md)
- [Buildable Beauty Balms](https://www.trendhunter.com/trends/turblend-skin-enhancer-balms.md)
- [Liquid Contour Collections](https://www.trendhunter.com/trends/soft-pinch-liquid-contour1.md)
- [Skincare-Inspired Beauty Primers](https://www.trendhunter.com/trends/covergirl-trublend.md)
- [Dual-Purpose Makeup Products](https://www.trendhunter.com/trends/effin-sculpt.md)
- [Cream-Based Blush Palettes](https://www.trendhunter.com/trends/cream-face-palette.md)
- [DHA-Infused Contour Sticks](https://www.trendhunter.com/trends/contour-stick.md)
- [Chocolate-Inspired Sculpting Sticks](https://www.trendhunter.com/trends/too-faced-sculpting-sticks.md)