<!-- canonical: https://www.trendhunter.com/trends/couture-2011-for-v-magazine-74-winter-2011 -->
<!-- robots: noindex -->

# Up-and-Coming Model Captures
The Couture 2011 for V Magazine #74 Winter 2011 Shoot is Fierce

By Souzan Michael | Published 2011-11-03 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/couture-2011-for-v-magazine-74-winter-2011
References: [dollshouseofstyle](http://dollshouseofstyle.com/2011/11/01/fab-read-v-magazine-v74-winter-20112012-model-issue/) & [beautyisdiverse](http://www.beautyisdiverse.com/2011/10/couture-2011-for-v-magazine-74-winter-2011/)

The world of high fashion randomly pronounces the new "It" models every few seasons, and the Couture 2011 for V Magazine #74 Winter 2011 photo spread takes audiences through the up-and-comers. In the past, "It" girls have included the legends, like Cindy Crawford and Linda Evangelista, and more recently, edgy models like Freja Beha Erichsen and Lara Stone.

The Couture 2011 for V Magazine #74 Winter 2011 shoot features eight beautiful models who, although are currently well known and on the scene, are about to make it and become huge. These girls are: Saskia de Brauw, Emily Baker, Zuzanna Bijoch, Joan Smalls, Candice Swanepoel, Aymeline Valade, Kristina Salinovic and Valerija Kelava.

You may recognize a couple of those names, like Joan Smalls (who has just landed the much lusted-after [Chanel](https://www.trendhunter.com/trends/chanel-winter-tale) campaign, replacing Freja) and Candice Swanepoel, who you probably recognize as one of the [Victoria's Secret Angels](https://www.trendhunter.com/trends/atelier-victorias-secret).

Check out the Couture 2011 for V Magazine #74 Winter 2011 photo shoot for some fierce and fabulous fashion.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 62% | Activity: 77% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Up-and-coming Models:** Opportunities to scout for fresh faces and talent in the fashion industry.
- **IT Girls:** Opportunities to create new fashion icons and marketing strategies for clothing brands.
- **High Fashion Photography:** Opportunities to innovate and push the boundaries in the photography industry for fashion shoots.

### Industries Being Reshaped

- **Fashion:** Opportunities to capitalize on new talent and create new marketing strategies for clothing brands.
- **Modeling:** Opportunities to scout for new faces and talent in the modeling industry.
- **Photography:** Opportunities to innovate and push the boundaries in the photography industry for artistic fashion shoots.

## Related on Trend Hunter

- [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)
- [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md)
- [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)
- [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)
- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)
- [Bold Eyewear Collection Campaigns](https://www.trendhunter.com/trends/no-rules-club.md)
- [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md)
