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# Pajamas for Couples
‘LoveMe Before LoveMe After' His-and-Hers Sleepwear

By Elsa Blaine | Published 2009-03-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/couples-pyjamas-loveme-before-loveme-after-his-and-her-sleepwear
References: [yatzer](http://www.yatzer.com/1554_love_design_exhibition) & [daubal](http://www.daubal.com/25047/1_1.html?g_m=display&g_st=1&g_k=0&g_s=)

A perfect pair of [couple’s pajamas](https://www.trendhunter.com/trends/magnetic-couples-socks). Graphic and textile designer Frédérique Daubal has created this sleepwear set called 1+1 (LoveMe Before, LoveMe After) as part of The Love Design Exhibit in Milan, Italy.

Digital photos of an attractive couple have been printed on to [100% cotton nightwear](https://www.trendhunter.com/trends/cotton-stretch-collection)--a boxer-wearing man on ‘his’ 2 piece pajamas and [tank and panties-wearing lady](https://www.trendhunter.com/trends/for-love-and-lemons-1) on ‘her’ nightgown. When you and your honey slip on the outfits and stand side-by-side as a couple, the digital duo appears to be embracing in a loving hug.

If you like these nighties, you should definitely check out the ‘Perfect Body’ duvet covers below.

Daubal, who is based in Paris, has also made the nose printed and hand holding handkerchiefs.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 94% | Activity: 94% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Couples Sleepwear:** The trend of creating fashionable and custom-designed sleepwear for couples.
- **Custom Printing on Sleepwear:** The trend of using digital printing technology to create custom designs on sleepwear.
- **Integrating Technology in Sleepwear:** The trend of integrating technology like digital printing and smart fabrics in the sleepwear industry.

### Industries Being Reshaped

- **Fashion Industry:** The fashion industry can disrupt the sleepwear market by offering custom-made and fashionable sleepwear for couples.
- **Textile Industry:** The textile industry can disrupt the sleepwear market by incorporating smart fabrics that can regulate temperature and moisture in sleepwear.
- **Printing Industry:** The printing industry can disrupt the sleepwear market by offering custom printing options on sleepwear using digital printing technology.

## Related on Trend Hunter

- [Family Sleepwear Lines](https://www.trendhunter.com/trends/family-pyjama-collection.md)
- [Luxury Getaway Sleepwear Capsules](https://www.trendhunter.com/trends/resort-pajamas-collection.md)
- [Inclusive-Forward Cheeky Pajamas](https://www.trendhunter.com/trends/homebody-sleepwear-collection.md)
- [Parisian Altheisure-Style Sleepwear](https://www.trendhunter.com/trends/bed-sleepwear.md)
- [Hospitality-Inspired Pajama Capsules](https://www.trendhunter.com/trends/hotel-pajamas-collection.md)
- [Vintage-Inspired Sleep Sets](https://www.trendhunter.com/trends/sleep-sets.md)
- [His-and-Her Underwear](https://www.trendhunter.com/trends/upside-down-heart.md)
- [Cozy Holiday Loungewear Collections](https://www.trendhunter.com/trends/breakfast-in-bed-collection.md)
- [Wallpaper-Inspired Pajama Ranges](https://www.trendhunter.com/trends/barneby-gates-and-stripe-stare.md)
