# Cultural Reconfigured Urbanwear This Marcelo Burlon County of Milan Line Depicts Multiculturalism By Malika Renee Butss | Published 2015-06-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/county-of-milan References: [highsnobiety](http://www.highsnobiety.com/2015/06/23/marcelo-burlon-county-of-milan-spring-summer-2016/) & [style](http://www.style.com/fashion-shows/spring-2016-menswear/county-of-milan) Offering [luxury streetwear](https://www.trendhunter.com/trends/day-3-capsule-2) season after season, the Marcelo Burlon County of Milan is back with another collection of coveted menswear. Opposed to previous collections that have often showcased a dark color palette, this season Marcelo Burlon County of Milan has also utilized rainbow details. Relying on [bold prints and heavy graphics](https://www.trendhunter.com/trends/khaotique-noir), this collection offers County of Milan fans strong visuals along with restructured style. Also new this season, the Italian label has included [tailoring juxtaposed with a multicultural ardor](https://www.trendhunter.com/trends/brigade). Argentinian symbolism, soccer ball swirls and Baja stripes are major components in this collection. With a creative use of leather, fringe, camo and other eccentric detail, this Marcelo Burlon County of Milan collection is a notable fashion favorite. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 82% | Activity: 64% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Luxury Streetwear:** The Marcelo Burlon County of Milan collection offers high-end streetwear options with bold prints and heavy graphics, opening opportunities for more luxury streetwear brands. - **Multicultural Ardor:** The inclusion of Argentinian symbolism, soccer ball swirls, and Baja stripes in the collection highlights the trend towards multicultural influences in fashion, creating opportunities for brands that celebrate diversity and intercultural exchange. - **Restructured Style:** The collection showcases a new take on traditional tailoring by incorporating bold prints and rainbow details, presenting an opportunity for brands to experiment with combining classic styles with contemporary elements. ### Where This Applies - **Fashion:** The Marcelo Burlon County of Milan collection represents the fashion industry's constant pursuit of reinvention and experimentation, offering avenues for designers to push boundaries and present innovative concepts. - **Streetwear:** The collection's luxury streetwear aesthetic showcases the ongoing growth and demand for streetwear brands, urging entrepreneurs to capitalize on this segment's popularity through unique designs and collaborations. - **Intercultural Fashion:** Marcelo Burlon's integration of multicultural symbols and influences within the collection highlights the potential for the intercultural fashion industry to thrive by embracing diversity and cross-cultural collaborations. ## Related on Trend Hunter - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md) - [Culturally Backed Fashion Launches](https://www.trendhunter.com/trends/brigade.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)