# Cougar Barbies Video Makes Fun of Saggy-Boobed, Botox-Loving, 50-Year-Old Barbie By Bianca | Published 2009-03-17 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/cougar-barbie References: [weblogs.newsday](http://weblogs.newsday.com/entertainment/celebrities_blog/2009/03/barbie_turns_50_reaches_cougar.html) The Cougar Barbie video above is priceless, for both lovers and haters of the [iconic plastic bombshell](https://www.trendhunter.com/trends/barbie-2). To stereotype middle-aged women (Barbie did celebrate her [50th anniversary this year](https://www.trendhunter.com/trends/stripes-beauty-hotter-than-ever), after all) Cougar Barbie is all about the plastic surgery and Botox… at least in her face; her boobs are still (very much) sagging. Since Ken will no longer do (they did start dating in High School, which is exactly the age she *still* has an affinity for) she’s on the prowl for young plastic gents once again. Of course, the video wouldn’t be complete if she wasn’t also wearing [leopard-print](https://www.trendhunter.com/trends/azazie-4) and had a martini in hand. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 65% | Activity: 44% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### What Makes This Trend Stand Out - **Anti-aging Plastic Surgery:** An opportunity to capitalize on the growing demand for anti-aging plastic surgery as portrayed by Cougar Barbie. - **Age-inclusive Marketing:** An opportunity to market products and services to middle-aged women that doesn't stereotype them as old and unattractive like Cougar Barbie. - **Humor in Advertising:** An opportunity to add humor to advertising campaigns as demonstrated by the Cougar Barbie video. ### Sectors Adopting This - **Cosmetic and Plastic Surgery:** The cosmetic and plastic surgery industry can capitalize on the increasing demand for anti-aging procedures like those promoted by Cougar Barbie. - **Marketing and Advertising:** Marketing and advertising firms can explore age-inclusive marketing strategies to reach middle-aged women unlike the stereotypical portrayal presented in the Cougar Barbie video. - **Entertainment and Media:** Opportunities exist for entertainment and media companies to tap into the humor of advertising as demonstrated by the Cougar Barbie video. ## Related on Trend Hunter - [Gen Alpha Barbie Launches](https://www.trendhunter.com/trends/gen-z-barbie.md) - [Boxed Toy Couples Costumes](https://www.trendhunter.com/trends/barbie-ken-box-couple-costume.md) - [Celebratory Monochromatic Dolls](https://www.trendhunter.com/trends/65th-anniversary-barbie-signature-doll-collection.md) - [Glamorous Rockstar-Inspired Dolls](https://www.trendhunter.com/trends/david-bowie-doll.md) - [Glamorized Drinkware Collections](https://www.trendhunter.com/trends/glamorized-drinkware-collections-the-barbie-x-stanley-collaboration-feature.md) - [Fashion Doll Sodas](https://www.trendhunter.com/trends/olipop-x-barbie.md) - [Exclusive Toy-Inspired Candy Bars](https://www.trendhunter.com/trends/barbie-chocolate-bars.md) - [Glamorous Collector Dolls](https://www.trendhunter.com/trends/barbie-by-american-girl.md) - [Inspiring Role Model Dolls](https://www.trendhunter.com/trends/barbie-role-models.md)