# Scented Foaming Primers The Cotton Candy Foaming Face Primer is Mattifying & Plumping By Laura McQuarrie | Published 2023-04-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cotton-candy-foaming-face-primer References: [jeffreestarcosmetics](https://jeffreestarcosmetics.com/collections/cotton-candy-queen/products/cotton-candy-foaming-primer) The Cotton Candy Foaming Face Primer by Jeffree Star Cosmetics is a skin-caring product with a Magic Candy scent and nourishing ingredients to hydrate, mattify and plump the skin. This hybrid product is meant to be applied to a clean, moisturized face before applying base makeup and it helps to [reduce shine](https://www.trendhunter.com/trends/power-grip-matte-primer) with peony extract, [defend the skin against environmental stressors](https://www.trendhunter.com/trends/ulta) with black spruce bark extract and boost firmness with a proprietary algae extract. The formula also contains VITALISIS, which boasts anti-pollution properties to decrease oxidative stress, reduce redness and support detoxification. Thanks to sensorial benefits like texture and scent, this [face primer](https://www.trendhunter.com/trends/texturizing-primer) with added elements creates a more enjoyable and luxurious experience that also provides functional benefits. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 68% | Activity: 66% | Freshness: 15% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Sensorial Skincare:** There is an opportunity to create innovative and luxurious skincare products that provide functional benefits while also delivering enjoyable sensorial experiences like texture and scent. - **Anti-pollution Beauty:** The use of anti-pollution ingredients in beauty products can provide a unique selling point and help address growing concerns around environmental stressors on the skin. - **Hybrid Makeup-skincare Products:** The trend of creating hybrid makeup-skincare products like scented foam primers provides an opportunity to appeal to consumers who value convenience and multi-functional products. ### Where This Applies - **Beauty & Personal Care:** The beauty and personal care industry can leverage innovative technology to create sensorial, multifunctional, anti-pollution skincare products for consumers. - **Environmental Protection:** There is an opportunity in the environmental protection industry for companies to develop anti-pollution ingredients that can be used in skincare products to address the impact of environmental stressors on the skin. - **Makeup Industry:** The makeup industry can continue to develop hybrid products like scented foam primers to appeal to consumers who want multi-functional products that provide both skincare and makeup benefits. ## Related on Trend Hunter - [Cooling Face Primers](https://www.trendhunter.com/trends/mint-melt-cooling-face-primer.md) - [Refreshing Mattifying Primers](https://www.trendhunter.com/trends/cooling-blur-mattifying-primer.md) - [Air-Like Makeup Primers](https://www.trendhunter.com/trends/cloud-glow-priming-foam.md) - [Fragrance-Enhancing Primers](https://www.trendhunter.com/trends/fragrance-enhancing-primer.md) - [Stretchy Slime Primers](https://www.trendhunter.com/trends/hydroslime-primer.md) - [Tubed Brightening Primers](https://www.trendhunter.com/trends/brightening-face-primer.md) - [Kefir-Powered Skin Barrier-Enhancing Primers](https://www.trendhunter.com/trends/skin-glow-primer.md) - [Amplifying Perfume Primers](https://www.trendhunter.com/trends/scent-journer-perfume-primer.md) - [Priming Facial Cleansers](https://www.trendhunter.com/trends/magic-hydration-revival-cleanser.md)