# Sweet Vendor Dancevertising The 'Cotton Candy Dancing Pro' Video is Addicting and Unusual By Courtney Scharf | Published 2012-06-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/cotton-candy-dancing-pro References: [holykaw.alltop](http://holykaw.alltop.com/this-is-how-you-make-the-best-of-a-potentiall?tu4=1) & [youtube](http://www.youtube.com/watch?feature=player_embedded&v=Z2ssoHzTFPI) Intersecting somewhere between DJ and vendor, the man in the 'Cotton Candy Dancing Pro' video is gaining a lot of attention for his amazing [selling style](https://www.trendhunter.com/trends/titos-spokescart). Clearly trying to inject some interest into his business, the vendor sells cotton candy on a beach-like setting whilst playing infectious tunes, dancing and performing tricks. It doesn't hurt that his machine is seemingly lit with club-like LED lights either. Creating animal-like sugary creations and strategically throwing the dessert in the air for children to catch, this is a man who knows how to cause a stir. Incredibly fun to watch and making an already good thing better, this [cotton candy vendor](https://www.trendhunter.com/trends/trident-vibes-cotton-candy) is making a huge splash on the blogosphere. Fun, and definitely a great marketing strategy, this [YouTube](https://www.trendhunter.com/trends/the-hacksmith) video shows the power of differentiating one's business with a dose of weird. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 26% | Activity: 64% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Viral Marketing Videos:** The 'Cotton Candy Dancing Pro' video demonstrates the power of unique and entertaining marketing strategies to grab attention and generate online buzz. - **Street Vendor Performances:** The vendor's dance and performance while selling cotton candy showcases the potential for street vendors to enhance their business and attract customers through entertainment. - **Creative Product Presentations:** The vendor's animal-like sugary creations and strategic throwing of cotton candy in the air highlight the opportunity for businesses to differentiate themselves by presenting their products in unique and creative ways. ### Sectors Adopting This - **Food and Beverage:** The cotton candy vendor's innovative marketing technique offers food and beverage businesses an opportunity to engage customers through entertaining presentations and generate social media buzz. - **Entertainment:** The viral video of the 'Cotton Candy Dancing Pro' reflects the potential for the entertainment industry to collaborate with street vendors and create immersive experiences for consumers. - **Marketing and Advertising:** The success of the 'Cotton Candy Dancing Pro' video illustrates the effectiveness of unconventional marketing strategies and presents opportunities for marketers to think creatively and produce engaging content. ## Related on Trend Hunter - [Luxe Cotton Candy Treats](https://www.trendhunter.com/trends/art-of-sucre.md) - [Whimsical Snack Machines](https://www.trendhunter.com/trends/jaffa-cakes-installation.md) - [Social Media-Inspired Candies](https://www.trendhunter.com/trends/bebeto-freeze-crunchy.md) - [Digital Candy Commercials](https://www.trendhunter.com/trends/worlds-of-flavor.md) - [Salad Dressing Cotton Candies](https://www.trendhunter.com/trends/ranch-cotton-candy.md) - [Cotton Candy Cookie Products](https://www.trendhunter.com/trends/mcvities-iced-gems-candy-floss.md) - [Cotton Candy Drink Toppers](https://www.trendhunter.com/trends/cotton-candy-magic-floating-puff-balls.md) - [Pickle-Flavored Candy Floss](https://www.trendhunter.com/trends/pickle-cotton-candy.md) - [Festive Candy Salad Kits](https://www.trendhunter.com/trends/holiday-candy-salad-kit.md)