# Adventure Accessories for Good Cotopaxi is Working on Eradicating Poverty Through Outdoor Gear By Social Business Editor | Published 2014-06-25 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/cotopaxi References: [cotopaxi](http://cotopaxi.com/) Launched in Spring of this year, Cotopaxi is an outdoor gear brand that has a twin attraction for adventure and social good. To say that they offer "adventure accessories" is somewhat of a misnomer because their products have a wider range than that and include BPA-free water bottles, durable backpacks and comfy t-shirts, with a full apparel line on the agenda for later this year. "Each piece of Cotopaxi gear is tied to a humanitarian cause in one of the poorest regions of the world," they write on their website. "And we tell you where your money goes in a tangible way." Ten percent of the profits go to their non-profit partners, making it a transparent model of fair labor and ethical production and consumption. **Contact Information** Cotopaxi [website](http://cotopaxi.com/) Cotopaxi on [Facebook](https://www.facebook.com/pages/Cotopaxi/507703575971618?ref=hl) Cotopaxi on [Twitter](https://twitter.com/gearforgood) Cotopaxi on [Instagram](http://instagram.com/gearforgood) ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 52% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What's Driving This Trend - **Adventure Gear for Social Good:** Cotopaxi's outdoor gear is tied to humanitarian causes, offering a disruptive opportunity to combine adventure and social impact. - **Transparent Production and Consumption:** Cotopaxi's fair labor and ethical production model presents an opportunity for disrupting traditional manufacturing practices. - **Hybrid Accessories and Apparel Line:** Cotopaxi's expansion into a full apparel line combines outdoor gear and fashion, creating a disruptive innovation opportunity in the industry. ### Who This Affects Most - **Outdoor Gear:** Cotopaxi's focus on adventure accessories and gear offers disruptive opportunities within the outdoor industry. - **Non-profit Partnerships:** Cotopaxi's collaboration with non-profit partners creates opportunities for disruption in the charity and social impact sector. - **Sustainable Fashion:** Cotopaxi's commitment to ethical production and their apparel line presents disruptive opportunities within the fashion industry. ## Related on Trend Hunter - [Adventurer-Focused Sustainable Apparel](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear.md) - [Sustainability-Focused Adventure Gear](https://www.trendhunter.com/trends/adventure-gear1.md) - [All-Terrain Versatile Boots](https://www.trendhunter.com/trends/coddi1.md) - [Outdoor Dog Gear](https://www.trendhunter.com/trends/backcountry.md) - [Creative Promotional Gifts](https://www.trendhunter.com/trends/sock-gift-box.md) - [Adventure Travel Pop-Up Stores](https://www.trendhunter.com/trends/travel-popup-store.md) - [Upcycled Camping Gear Collections](https://www.trendhunter.com/trends/upcycled-camping-gear.md) - [Backpacker-Connecting Travel Apps](https://www.trendhunter.com/trends/cotravel.md) - [Outdoor Enthusiasts Marketplaces](https://www.trendhunter.com/trends/outdoor-enthusiasts-marketplace.md)