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# Tech-Inspired Cosmetics Packaging
This Gadget-Inspired Cosmetics Packaging is Future-Forward

By Jen Chae | Published 2013-07-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/cosmetics-packaging
References: [cyrilledurand.fr](http://www.cyrilledurand.fr/projects.php) & [cyrilledurand.fr](http://www.cyrilledurand.fr)

Cyrille Durand's [cosmetics packaging design](https://www.trendhunter.com/trends/absolute-collection) makes mascara and lipstick look more like James Bond gadgets. Consisting of clean-cut lines and angles, the Cos'Pure packaging prototype looks chic. While the slender streamlined shapes hint that these items are products for females, you'd really have to take a close look to figure out exactly what they are.

The designs are far from traditional [make-up packaging](https://www.trendhunter.com/trends/adapt-collection). Each item is asymmetrically lopsided and unbalanced in proportion and colors, giving off an abstract feel. A lot of make-up exudes a girly aura, with curved lines and detailed embellishments. On the contrary, this line gives off a more aggressive feel with its [sharp angles](https://www.trendhunter.com/trends/shapeup-tube). This cosmetics set predicts what the future of make-up might look like.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 85% | Activity: 53% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Abstract Cosmetic Packaging:** Creating cosmetics packaging with asymmetrically lopsided and unbalanced designs to give off an abstract feel.
- **Futuristic Makeup Packaging:** Designing cosmetics packaging with clean-cut lines, sharp angles, and a more aggressive feel to depict the future of makeup.
- **Tech-inspired Beauty Packaging:** Incorporating gadget-inspired designs into cosmetics packaging, making mascara and lipstick resemble high-tech gadgets.

### Who This Affects Most

- **Cosmetics:** Opportunity for cosmetics brands to differentiate themselves and attract tech-savvy customers with abstract and futuristic packaging designs.
- **Design:** Disruptive innovation opportunity for designers to revolutionize traditional makeup packaging by incorporating tech-inspired and abstract design elements.
- **Consumer Electronics:** Potential for consumer electronics companies to expand into the beauty industry by leveraging their expertise in gadget-inspired design to create tech-inspired cosmetics packaging.

## Related on Trend Hunter

- [Targeted Treatment Packaging](https://www.trendhunter.com/trends/pharma-care.md)
- [Wisdom-Focused Skincare Packaging](https://www.trendhunter.com/trends/wise-personal-grooming.md)
- [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md)
- [Sculptural Beauty Palettes](https://www.trendhunter.com/trends/contour-and-highlight-palettes.md)
- [Grocery-Themed Holiday Cosmetics](https://www.trendhunter.com/trends/benemart.md)
- [Interchangeable Component Cosmetic Packaging](https://www.trendhunter.com/trends/adapt-collection.md)
- [Skincare Delivery Shifts](https://www.trendhunter.com/trends/nuon-medical.md)
- [Pocket-Sized Skincare Packaging](https://www.trendhunter.com/trends/color-capsule.md)
- [Festive Beauty Packaging](https://www.trendhunter.com/trends/festive-beauty-packaging.md)
