# Boozy Beer Gummy Bears Corona Light Teamed Up with Sugarfina to Create Sweet Gummy Cervezas By Katherine Pendrill | Published 2018-04-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/corona-light References: [delish](https://www.delish.com/food-news/a19990837/sugarfina-coronalight-gummy-collection/) & [sugarfina](https://www.sugarfina.com/candy/collection/corona-light) If you're looking for a hostess gift for upcoming summer pool parties, look no further than [Sugarfina's](https://www.trendhunter.com/trends/sugarfina-x-chopin) new [boozy Corona Light gummy bears](https://www.trendhunter.com/trends/spicy-gummy-bears). With two tasty flavors to choose from, the new gummy snacks are the perfect summer beer pairing. To create the booze-inspired gummy treats, Corona Light teamed up with the luxury candy company Sugarfina. Together, the two brands came up with two limited-edition candies inspired by the beer. The first is called 'But First, [Cerveza](https://www.trendhunter.com/trends/dark-lagers),' which is a beer-bootle shaped gummy, while the second is a lime-shaped treat dubbed 'Here For a Good Lime.' Despite the clever names and boozy taste, both gummy candies are actually non-alcoholic, meaning consumers won't have to pay too close attention to how many they are snacking on. Image Credit: *Sugarfina.* ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 87% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Boozy Beer Gummy Treats:** Disruptive innovation opportunity: Expanding the market for alcoholic-inspired candy by collaborating with different beverage brands. - **Luxury Candy Partnerships:** Disruptive innovation opportunity: Forming collaborations between luxury candy companies and popular beverage brands to create unique and exclusive products. - **Non-alcoholic Cocktail Snacks:** Disruptive innovation opportunity: Creating a range of non-alcoholic gummy snacks that replicate the flavors of popular cocktails. ### Sectors Adopting This - **Food and Beverage:** Disruptive innovation opportunity: Exploring the creation of new and exciting products that combine the worlds of food and beverage. - **Candy:** Disruptive innovation opportunity: Reinventing traditional candy by incorporating unique flavors and partnerships with other industries. - **Alcohol:** Disruptive innovation opportunity: Developing new alcohol-inspired products that cater to consumers looking for alternative ways to enjoy their favorite beverages. ## Related on Trend Hunter - [Playful Gummy Bear Kits](https://www.trendhunter.com/trends/gummy-bear-kit.md) - [Fruit-Forward Shareable Gummies](https://www.trendhunter.com/trends/haribo.md) - [Tropically Inspired Sparkling Cocktails](https://www.trendhunter.com/trends/corona-tropical.md) - [Watermelon-Flavored Gummy Bears](https://www.trendhunter.com/trends/goldenbear.md) - [Juicy Citrus Light Beers](https://www.trendhunter.com/trends/corona-sunbrew-citrus-cerveza.md) - [Tropically Themed Summertime Candies](https://www.trendhunter.com/trends/haribo-gummy-candies.md) - [Candy-Covered Gummy Bites](https://www.trendhunter.com/trends/koolaid-gummy-bites.md) - [Alcohol-Inspired Food Flavorings](https://www.trendhunter.com/trends/alcoholinspired-flavors.md) - [Festive Tequila Soda Packs](https://www.trendhunter.com/trends/truly-tequila-soda.md)