# Beer Brand Islands Corona Island Opens in Spring 2022 in the Caribbean Sea By Laura McQuarrie | Published 2021-12-14 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/corona-island References: [foodandwine](https://www.foodandwine.com/syndication/corona-beer-private-island-contest) & [newswire](https://www.newswire.ca/news-releases/leading-beer-brand-corona-announces-plans-for-a-natural-island-destination-that-celebrates-its-100-natural-ingredients-815084391.html)  In the Caribbean Sea, [Corona](https://www.trendhunter.com/trends/corona-island-2025) is creating Corona Island as a destination for escaping everyday life, getting in touch with nature and enjoying a sustainable experience. Combining education and responsible tourism, Corona Island pays tribute to the natural environment that supplies the brand's all-natural ingredients: water, barley, maize or rice and hops. Guests will be invited to attend workshops on plastic-free living, guided meditations and the on-site farm that provides the locally sourced ingredients. Corona Island is set to be a destination centered around reconnecting with the natural world and it is working towards becoming Blue Verified by [Oceanic Global](https://www.trendhunter.com/trends/corona-island-1) as part of the international NGO's Blue Standard program. Corona Island is set to open in late spring 2022 and with the assessment underway, it is set to become the first fully Blue Verified Island. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 62% | Activity: 51% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Eco-tourism:** Creating sustainable tourism destinations that educate and promote responsible living while also providing a unique travel experience. - **Brand Experience:** Creating immersive destinations that bring a brand to life, generating buzz and creating long-lasting customer loyalty. - **Social Responsibility:** Incorporating social responsibility into business models to align with consumers' values and improve brand reputation. ### Who This Affects Most - **Travel and Tourism:** Developing sustainable travel experiences that promote responsible tourism and educate on environmental issues. - **Food and Beverage:** Using locally sourced ingredients and sustainable farming practices to promote ecological responsibility and appeal to socially conscious consumers. - **Hospitality:** Creating unique and memorable guest experiences that incorporate sustainability and social responsibility, including workshops and educational opportunities. ## Related on Trend Hunter - [Eco-Friendly Island Paradises](https://www.trendhunter.com/trends/corona-island-1.md) - [Branded Island Getaways](https://www.trendhunter.com/trends/corona-island-2025.md) - [Protected Beachfront Concepts](https://www.trendhunter.com/trends/sun-reserve.md) - [Beach-Themed Beer Promotions](https://www.trendhunter.com/trends/corona-promotion.md) - [Coastal-Inspired Beer Campaigns](https://www.trendhunter.com/trends/corona-beach.md) - [Tropically Inspired Sparkling Cocktails](https://www.trendhunter.com/trends/corona-tropical.md) - [Co-Branded Digital Travel Hubs](https://www.trendhunter.com/trends/corona-global-hub.md) - [Canadian Sparkling Beverage Launches](https://www.trendhunter.com/trends/corona-tropical-canada.md) - [World-Class Billboard Ads](https://www.trendhunter.com/trends/corona-sun-activated-billboard.md)