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# Cheese-Stuffed Burrritos
The New Core Burritos from Taco Bell Feature a Cheesy Center

By Katherine Pendrill | Published 2016-03-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/core-burritos
References: [brandeating](http://www.brandeating.com/2016/03/taco-bell-tests-reverse-quesarito.html)

[Taco Bell](https://www.trendhunter.com/trends/beefy-melt-burritos) recently began testing its new Core Burritos in the Toledo area. With a growing demand for hand-held snackfoods, this new dish could be a hit among consumers on the go.

The new Core Burritos feature manys of the same toppings as [the existing Quesarito](https://www.trendhunter.com/trends/volcano-quesarito), but in the reverse order. This means that inside of a quesadilla wrapped around a meaty center, the new Core Burritos consists of tortillas lined with meat and wrapped around a cheesy center. For the meat, customers can choose between seasoned ground beef, steak or chicken, Customers can also choose a spicy version of the dish, made with jalapenos or a [crunchy version featuring red tortilla chips](https://www.trendhunter.com/trends/flamin-hot-grilled-cheese-burrito).

With their compact design and affordable price tag, the burritos are a perfect option for consumers looking for a meal on the go.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 41% | Activity: 40% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Hand-held Convenience Foods:** Taco Bell's new Core Burritos fit the growing demand for hand-held convenience foods, presenting opportunities for innovative takes on this trend.
- **Reverse Order Toppings:** The Core Burritos' reverse order toppings offer an opportunity for other fast food chains to experiment with different arrangements to create a unique selling point.
- **Customization Options:** Taco Bell's offer of customization options, such as meat selections and spicy or crunchy versions, showcases the potential for personalized and varied items.

### Who This Affects Most

- **Fast Food:** The reverse order toppings and customizable options in the Core Burritos present opportunities for other fast food competitors to replicate or build upon these features.
- **Convenience Stores:** With their small size and affordability, the Core Burritos could be a prime option for convenience stores looking to expand their food offerings with hand-held meal options.
- **Frozen Foods:** The popularity of hand-held snack foods could translate into demand for frozen versions of the Core Burritos or similar items in the frozen food aisle.

## Related on Trend Hunter

- [Crunchy QSR-Made Burritos](https://www.trendhunter.com/trends/taco-bell-1.md)
- [Cheesy Double-Meat Burritos](https://www.trendhunter.com/trends/double-steak-grilled-cheese-burrito.md)
- [Beefy Grilled Cheese Burritos](https://www.trendhunter.com/trends/shredded-beef-grilled-cheese-burrito.md)
- [California-Style Steak Burritos](https://www.trendhunter.com/trends/cali-steak-grilled-cheese-burrito.md)
- [Value-Driven Beef Burritos](https://www.trendhunter.com/trends/2-cheesy-double-beef-burrito.md)
- [Cracker-Stuffed Mexican Wraps](https://www.trendhunter.com/trends/big-cheezit-crunchwrap-supreme.md)
- [Cheesy Stacked Quesadillas](https://www.trendhunter.com/trends/2-stackers.md)
- [Grilled Steak Burritos](https://www.trendhunter.com/trends/bacon-grilled-cheese-burrito.md)
- [Birria-Inspired QSR Items](https://www.trendhunter.com/trends/grilled-cheese-dipping-taco.md)
