# Pierced Baseball Caps The Chain of Cools Hat by Deryck Todd is Unusually Stylish By Malika Renee Butss | Published 2015-07-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cools-hat References: [shop.nylon](http://shop.nylon.com/collections/flair/products/chain-of-cools) & [derycktodd](http://www.derycktodd.com/shop/chain-of-cools) Deryck Todd's Chain of Cools hat is the latest piece of [intricate headgear](https://www.trendhunter.com/trends/kiko-kostadinov-and-new-era) by the American brand. Minimal with two outstanding elements, this hat is a certified statement piece. The Chain of Cools hat is a [black cotton baseball cap](https://www.trendhunter.com/trends/king-of-diamonds) with a gold metal chain across the front while a side grommet and single piercing decorate the brim. Like all other Deryck Todd apparel, this funky accessory is made in America and constructed out of the finest materials. While the [snapback hat](https://www.trendhunter.com/trends/rc-9fifty-cap-collection) has become a desired style among most cap wearers, the Chain of Cools hat is a classic one size fits all cap that lacks the snap closure. However, even with its slightly minimal design, this hat is still as stylish as ever. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 62% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Intricate Headgear:** Opportunity for designers to create statement pieces that merge fashion and functionality. - **Minimalistic Design:** Opportunity for brands to capture consumer attention by incorporating understated accents in accessories. - **Chain Detailing:** Opportunity for brands to add edgy detailing to classic items that will appeal to a wider audience. ### Industries Being Reshaped - **Fashion and Apparel:** Opportunity for companies to apply edgy detailing and add a unique twist to classic items. - **Accessories:** Opportunity for accessory brands to explore creative and ornate designs that are both functional and stylish. - **Jewelry:** Opportunity for designers to incorporate jewelry-like elements such as chains and piercings into fashion accessories. ## Related on Trend Hunter - [Crystal-Covered Baseball Caps](https://www.trendhunter.com/trends/47-brand-x-swarovski-x-new-york-yankees-hat.md) - [Leather Streetwear Caps](https://www.trendhunter.com/trends/synthetic-leather-collection.md) - [Collaborative Tonal Cap Collections](https://www.trendhunter.com/trends/pleasures-and-polo.md) - [Nostalgic Baseball Hats](https://www.trendhunter.com/trends/mitchell-ness5.md) - [Accessory Adorned Caps](https://www.trendhunter.com/trends/patch-cap.md) - [Heritage Baseball Caps](https://www.trendhunter.com/trends/rc-9fifty-cap-collection.md) - [Co-Branded Collaborative Cap Collections](https://www.trendhunter.com/trends/59fifty-caps.md) - [Striking Baseball Capsules](https://www.trendhunter.com/trends/king-of-diamonds.md) - [Commemorative Baseball Hats](https://www.trendhunter.com/trends/los-angeles-dodgers1.md)