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# Mineral-Rich Facial Mists
Alder New York's Cooling Facial Mist Was Inspired by Natural Springs

By Laura McQuarrie | Published 2020-06-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cooling-facial-mist
References: [newbeauty](https://www.newbeauty.com/makeup-products-launching-this-march/7) & [aldernewyork](https://aldernewyork.com/products/cooling-mineral-hydro-mist?_pos=1&_sid=46883de82&_ss=r)

A spritz of a [cooling facial mist](https://www.trendhunter.com/trends/skinspray) can provide much-needed relief from the heat of summer and Alder New York is introducing a new Cooling Mineral Hydro Mist with comforting properties and skincare benefits. The product is packed with nourishing skincare ingredients like plumping hyaluronic acid and antioxidant-rich pomegranate seed oil, plus a eucalyptus-peppermint fragrance.

The refreshing face mist has the potential to be used after a number of occasions, such as [time spent in the sun](https://www.trendhunter.com/trends/after-sun-cooling-mist), after a workout or even just as part of an everyday skincare routine. Thanks to its included mineral complex inspired by natural springs, the face mist is useful for keeping the skin hydrated, fortified and comfortable any time instant refreshment is needed.

Image Credit: Alder New York

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 43% | Activity: 55% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Mineral-rich Skin Care:** There is an opportunity to develop more skincare products that rely on the benefits of minerals to bring hydration and nourishment to the skin.
- **Functional Face Mists:** Face mists have evolved from being simply refreshing to providing functional benefits, opening up possibilities for new formulations and target markets.
- **Natural Inspiration:** Inspiration from natural sources can lead to innovative skincare products that are effective and eco-friendly.

### Who This Affects Most

- **Beauty and Personal Care:** Innovation in skin care products such as facial mists can enhance the product offerings in this highly competitive industry.
- **Sports and Fitness:** The functional benefits of facial mists make them appealing to athletes and active individuals, opening up opportunities for partnerships and collaborations with fitness brands.
- **Eco-friendly Products:** Using natural ingredients and finding inspiration from nature contributes to the growing demand for eco-friendly and sustainable products.

## Related on Trend Hunter

- [Functional Facial Mists](https://www.trendhunter.com/trends/evian-facial-mists.md)
- [Anti-Blemish Cooling Mists](https://www.trendhunter.com/trends/blemish-defense-mist.md)
- [Multi-Purpose Face Mists](https://www.trendhunter.com/trends/antioxidant-face-mist.md)
- [Marine-Inspired Facial Mists](https://www.trendhunter.com/trends/marine-mist.md)
- [Energizing Wellness Mists](https://www.trendhunter.com/trends/wellness-mist.md)
- [Cooling Body Mists](https://www.trendhunter.com/trends/cooling-body-mists.md)
- [Multi-Tasking Hydrating Sprays](https://www.trendhunter.com/trends/too-cool-hydrating-spray.md)
- [Icy Spray-On Facials](https://www.trendhunter.com/trends/ice-facial-cooling-mist.md)
- [Spritzable Jelly Mists](https://www.trendhunter.com/trends/refreshing-jelly-mist.md)
