# Golf Bag Coolers This Cooler Hides as a Golf Bag and Can Save an Avid Golfer's Money By Mishal Omar | Published 2016-06-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cooler References: [coolest-gadgets](http://www.coolest-gadgets.com/20160627/golfers-clandestine-cooler-lets-break/) & [hammacher](http://www.hammacher.com/Product/Default.aspx?sku=84961&promo=Category-NewArrivals&catid=60&PID=1781363&cm_ven=CJ&cm_ite=Hammacher%20Schlemmer&cm_pla=1781363&cm_cat=1511450&source=cj&utm_source=Affiliate&utm_medium=CPA&utm_campaign=CJ) The 'Golfer's Clandestine Cooler' is a cooler that takes the form of a golf bag to hide beverages brought from home. Avid golfers are aware that playing the game regularly can be extremely costly -- with everything from equipment and fees to memberships and beverage costs making this popular activity one that also breaks the bank. This covert golf bag helps to alleviate some of those costs by providing a [cooler that can hold drinks](https://www.trendhunter.com/trends/chillbee-sofichill) that the golfer brought from home -- discreetly saving the time and money it costs to buy beverages at golf courses. This clever product allows [avid golfers](https://www.trendhunter.com/trends/transfusion-5hour-energy) to save money without having to deal with the rules that most golf courses have regarding outside beverages. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 37% | Activity: 31% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Covert Cooler Products:** The trend of creating covert cooler products that blend in with other items to save money and avoid restrictions. - **Discreet Beverage Storage:** The trend of developing innovative ways to store beverages discretely, like disguising them as everyday objects. - **Cost-saving Golf Accessories:** The trend of designing golf accessories that help avid golfers save money on course expenses. ### Where This Applies - **Outdoor Recreation:** The outdoor recreation industry can capitalize on the demand for discreet, cost-saving products like covert cooler golf bags. - **Consumer Goods:** Consumer goods companies can benefit from the growing market of innovative beverage storage solutions that cater to specific activities like golf. - **Sports and Leisure:** The sports and leisure industry has an opportunity to create golf accessories that not only enhance the game but also help golfers save money on game-related expenses like beverages. ## Related on Trend Hunter - [Soft-Sided Bag-Style Coolers](https://www.trendhunter.com/trends/jones-ranger-share-bag-cooler.md) - [Hybrid Cooler Backpacks](https://www.trendhunter.com/trends/cooli.md) - [Transparent Backpack Coolers](https://www.trendhunter.com/trends/icemule-clear.md) - [Golf-Inspired Canned Cocktails](https://www.trendhunter.com/trends/fore-craft-cocktails.md) - [Reissued Golf Bags](https://www.trendhunter.com/trends/7eleven-x-sunday-golf.md) - [Recyclable Cooler Designs](https://www.trendhunter.com/trends/coleman-geofreeze-cooler.md) - [Cheeky Golf Pants](https://www.trendhunter.com/trends/cheater-pants.md) - [Stylish Cooler Accessories](https://www.trendhunter.com/trends/tote-cooler.md) - [Twistable Golf Ball Containers](https://www.trendhunter.com/trends/attomax-golf-pouch.md)