# Scent-Forward SPF Sprays COOLA X Voluspa Join Forces to Release a California Inspired Sunscreen By Georgia Wray Norsten | Published 2025-07-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/coola-x-voluspa References: [coola](https://coola.com/)  COOLA x Voluspa is the coastal-chic collab bringing [sun care and fragrance](https://www.trendhunter.com/trends/sonny-no-101) together in one limited-edition moment. Just launched on the Summer Solstice, 'California Summers SPF 30 Spray' blends COOLA’s skin-nourishing, clean sun protection with the transportive scent of Voluspa’s beloved California Summers candle. It’s a sensorial SPF that smells as good as it protects. Crafted with top notes of sea salt, blood orange, and red mandarin; a heart of ocean air, coconut, and orange flower; and grounded by jasmine, vanilla, and Brazilian teakwood, the spray evokes a golden-hour beach escape in every spritz. This special-edition product is available now on COOLA.com and at select [Four Seasons](https://www.trendhunter.com/trends/epicutis-1) resorts, just in time for peak summer. The COOLA x Voluspa collaboration capitalizes on the booming demand for elevated, [sensorial sun care](https://www.trendhunter.com/trends/sunny-honey-protect). By marrying fragrance and function, both brands extend their reach -- Voluspa into beauty, and COOLA into lifestyle -- while reinforcing their California-rooted luxury positioning. Image Credit: COOLA x Voluspa ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 75% | Activity: 77% | Freshness: 44% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Sensorial Sun Care:** Integrating fragrance with sun protection opens new avenues for creating luxurious and multi-sensory SPF products. - **Co-branding Collaborations:** Partnerships between diverse brands can create unique product offerings that blend different consumer experiences, such as scent and skincare. - **Seasonal Product Launches:** Releasing products tied to specific seasons or events can enhance consumer engagement by tapping into the zeitgeist of limited-time offerings. ### Where This Applies - **Beauty and Cosmetics:** The introduction of fragrance-infused sun care marks an innovative intersection between skincare and luxury beauty. - **Fragrance Manufacturing:** By venturing into functional products like sunscreen, fragrance brands can diversify their portfolios while reaching new customer bases. - **Travel and Leisure:** Targeting products like geographically inspired scents to resorts or luxury travel locations can elevate the guest experience and brand recall. ## Related on Trend Hunter - [Scented Sunscreen Formulations](https://www.trendhunter.com/trends/boardwalk-delight-scentscreen-mist.md) - [Aromatic Sunscreen Mists](https://www.trendhunter.com/trends/scent-screen.md) - [Organic SPF Product Launches](https://www.trendhunter.com/trends/coola-launch.md) - [Scented Body Sunscreens](https://www.trendhunter.com/trends/native-sunscreen.md) - [Comprehensive Suncare Collections](https://www.trendhunter.com/trends/suncare-collection.md) - [80s-Inspired SPF Spray Oils](https://www.trendhunter.com/trends/orange-gele-spf-30-spray-oil.md) - [Sunscreen-Inspired Fragrances](https://www.trendhunter.com/trends/gelee-by-vacation.md) - [Protective Body Oils](https://www.trendhunter.com/trends/glow-oil-spf-50-body-oil.md) - [Sun-Kissed Summer Fragrances](https://www.trendhunter.com/trends/coco-shimmy.md)