# Pro-Narcotic Slogan Pencils Sharpen Your 'Cool to Do Drugs' Pencil and Watch Its Message Change By Mesel Isaac | Published 2014-02-24 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/cool-to-do-drugs References: [laughingsquid](http://laughingsquid.com/the-cool-to-do-drugs-pencil/) & [shop.brrybnds](http://shop.brrybnds.com/product/cool-to-do-drugs-pencil) As far as stationary goes, the 'cool to do drugs' pencil is the most blatantly [pro-drug writing implement](https://www.trendhunter.com/trends/kristofferson-san-pablo) I have ever seen. The cool to do drugs pencil is based on actual pencils that were distributed to school children by – ironically enough – an anti-drug group back in the late 1990s (they were eventually recalled). If you happened to be in school at that time then these pencils will be a [nostalgic reminder of the past](https://www.trendhunter.com/trends/pepsi-and-cheetos). If the 1990s was a little ahead of your time, they're still a fun novelty item, though I don't recommend bringing them to school. The pencils begin with the innocuous statement "too cool to do drugs" but as you [sharpen them](https://www.trendhunter.com/trends/electric-pencil-sharpener), over time your pencil takes a more pro-drugs stance. Made by Done To Death Projects and BRRYBNDS, the cool to do drugs pencil is a funny reminder of the past. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 12% | Activity: 13% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Retro Novelty Items:** The trend of bringing back nostalgic items from the past presents opportunities for disruptive innovation in creating unique and engaging retro-themed products. - **Provocative Messaging:** The trend of using controversial and evolving messages in products opens up possibilities for disruptive innovation in creating interactive and attention-grabbing promotional items. - **Social Commentary Merchandise:** The trend of incorporating social commentary in merchandise creates avenues for disruptive innovation in developing thought-provoking products that spark conversations and raise awareness. ### Sectors Adopting This - **Stationery:** The stationery industry can explore disruptive innovation opportunities by creating unique and edgy products that capture the attention of millennial and nostalgic consumers. - **Promotional Products:** The promotional products industry can leverage disruptive innovation by incorporating provocative and evolving messaging in their offerings, enhancing brand recognition and customer engagement. - **Merchandising:** The merchandising industry can seize disruptive innovation opportunities by incorporating social commentary in their products, appealing to socially-conscious consumers and creating a platform for expression. ## Related on Trend Hunter - [Eco-Friendly Pencils](https://www.trendhunter.com/trends/sprout-worlds-plantable-pencils.md) - [Recycled Plastic Writing Utensils](https://www.trendhunter.com/trends/mechanical-drop-pencil.md) - [Dumpster Pencil Holders](https://www.trendhunter.com/trends/dumpstuder-pencil-holders.md) - [Unique Writing Instruments](https://www.trendhunter.com/trends/graphite-paintbrush-writing-instrument.md) - [Drug-Themed April Fool's Gags](https://www.trendhunter.com/trends/innocean-berlin.md) - [Marker-Inspired Joint Tubes](https://www.trendhunter.com/trends/doob-tube.md) - [Nostalgic School Supplies](https://www.trendhunter.com/trends/staples-pep-rally.md) - [Pencil Shaving-Inspired Illuminators](https://www.trendhunter.com/trends/sharpener-lampshades.md) - [Modernized Desktop Pencil Kits](https://www.trendhunter.com/trends/grovemade-x-blackwing-pencil-kit.md)