# Quiff Couiffures Half-Up, Half-Down Hairstyle is Hot for Summer 2009 By Christina Butty | Published 2009-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cool-quiffs-sweet-hairdo-for-summer-2009 References: [hairdosanddonts.blogspot](http://hairdosanddonts.blogspot.com/2007/04/original-quiff.html) & [style](http://www.style.com/fashionshows/beauty/S2009RTW-MAXMARA) For summer 2009, a classic hairdo called the quiff has come back into style. When the fashion season changes, people often look for a new way to wear their hair. The quiff features a [half-up, half-down look](https://www.trendhunter.com/trends/clipin-bangs). While it has been worn off and on by celebrities over the past few years, it was visible on the [Max Mara](https://www.trendhunter.com/trends/cameluxe) runway for summer, cementing its position as a hot style for summer. **Implications** - Leave it to Rihanna to help popularize yet another awesome [hairstyle](https://www.trendhunter.com/trends/chris-mcmillan). You know that if you see a mega star like her rocking a do or two they would make for a kick-ass style for anyone! ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 89% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Why This Trend Is Growing - **Quiff Hairstyle:** The resurgence of the quiff hairstyle presents opportunities for hairstylists to offer modern variations of this classic look, catering to clients looking for a trendy summer style. - **Half-up, Half-down Look:** The popularity of the half-up, half-down hairstyle opens up possibilities for hair accessory brands to create innovative products specifically designed for this style, capturing the attention of fashion-forward individuals. - **Celebrity-inspired Hairstyles:** The influence of celebrities, like Rihanna, in popularizing unique hairstyles creates opportunities for hair product companies to develop and market products that help consumers achieve a celebrity-inspired look. ### Industries Being Reshaped - **Haircare Services:** The emergence of the quiff hairstyle as a trend creates a demand for hairstylists and salons to offer specialized services and consultations for clients seeking to adopt this fashionable look. - **Hair Accessory Brands:** The increasing popularity of the half-up, half-down look provides a lucrative market for hair accessory brands to create innovative and stylish hair accessories specifically tailored to complement this hairstyle. - **Hair Product Companies:** The influence of celebrities in popularizing hairstyles stimulates opportunities for hair product companies to develop and introduce new hair products that help customers achieve desired celebrity-inspired looks. ## Related on Trend Hunter - [Summer Hair Care Collections](https://www.trendhunter.com/trends/summer-hair-care.md) - [Expressive Hair Campaigns](https://www.trendhunter.com/trends/main-character-hair.md) - [Co-Branded Frizz Control Kits](https://www.trendhunter.com/trends/mane-x-ouai-the-antifrizz-kit.md) - [Hair-Styling Hotel Amenities](https://www.trendhunter.com/trends/shark-beauty.md) - [Hair Repair-Focused Campaigns](https://www.trendhunter.com/trends/pantenes-new-campaign.md) - [Inclusive Beauty Haircare Products](https://www.trendhunter.com/trends/fenty-hair.md) - [Record-Breaking Hair Flip Challenges](https://www.trendhunter.com/trends/k18hairflip-2026.md) - [Hair Restyling Mists](https://www.trendhunter.com/trends/perfect-hair-day-style-refresh-mist.md) - [2-in-1 Hair Perfumes](https://www.trendhunter.com/trends/neqi-hair-perfume.md)