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# Augmented Nail Art
Metaverse Makeovers' Cool Nail Art is Enhanced with Augmented Reality

By Laura McQuarrie | Published 2015-01-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cool-nail-art
References: [gizmodiva](http://gizmodiva.com/beauty/augmented-nail-art.php) & [metaversemakeovers](http://www.metaversemakeovers.com/)

Without a smartphone in hand, creations from Metaverse Makeovers looks like the kind of cool nail art that most people are familiar with. However, after applying the [stick-on nail decals](https://www.trendhunter.com/trends/mylee), a phone can be used to scan the nails and activate [augmented reality animations](https://www.trendhunter.com/trends/beauty-bestie-20).

The nail decals are embedded with holograms, so that when you look at them through the lens of a camera phone, there's bright graphics like disco balls, animals and skulls that appear to be having a party on your nails. Since these decals can be easily applied and removed, it's easy to swap out one design for another and have another augmented reality animation show up on screen. Since the company has roots in Shanghai, Hong Kong and Melbourne, these high-tech nail art accessories will be shown off at the [Australian Center for Moving Image](https://www.trendhunter.com/trends/sisterwould) later this year.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 14% | Activity: 38% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Augmented Reality Beauty:** Opportunity to incorporate AR technology into beauty products to enhance customer experience.
- **Holographic Decals:** Opportunity to create holographic decals that can be used not only in nail art but also in other areas such as fashion, home decor, etc.
- **Customizable AR Content:** Opportunity to create apps or software that allow users to create their own AR content to be used with beauty products or other items such as clothing or accessories.

### Industries Being Reshaped

- **Beauty:** AR technology can be incorporated into makeup, hair care, and skincare products to enhance the customer experience.
- **Fashion:** Holographic decals can be used in clothing, shoes, and accessories to add a unique and futuristic touch.
- **Retail:** Opportunity for retailers to create interactive experiences using AR technology to attract and retain customers.

## Related on Trend Hunter

- [Color-Shifting Smart Press-Ons](https://www.trendhunter.com/trends/ipolish.md)
- [AI Nail Art](https://www.trendhunter.com/trends/nail-designs-ai.md)
- [AI Nail Designers](https://www.trendhunter.com/trends/artinails.md)
- [AI Nail Art Generators](https://www.trendhunter.com/trends/nail-designs-co.md)
- [Augmented Reality Stickers](https://www.trendhunter.com/trends/moli-fernyx.md)
- [AI-Powered Nail Art Printers](https://www.trendhunter.com/trends/nail-art-machine.md)
- [Smart At-Home Nail Salons](https://www.trendhunter.com/trends/at-home-nail-salon.md)
- [30-Second Nail Printers](https://www.trendhunter.com/trends/30-sec-nails.md)
- [AI Nail Designs](https://www.trendhunter.com/trends/nail-designer-ai.md)
