# Curated Cooling Kits The Dove Ice Cream Cool-Down Kit Pairs Self-Care Tools with Treats By Laura McQuarrie | Published 2022-07-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cool-down-kit References: [prnewswire](https://www.prnewswire.com/news-releases/dove-ice-cream-unveils-cool-down-kit-for-international-self-care-day-301589158.html) & [feelingfabbox](http://www.feelingfabbox.com/dove_ice_cream) As summer temperatures soar, [Dove](https://www.trendhunter.com/trends/dove-plant-milk-gelato-bar) is helping people to beat the heat with branded Ice [Cream](https://www.trendhunter.com/trends/valentines-day-gift-box) Cool-Down Kits. The kit contains a mix of curated beauty and self-care tools with a focus on cooling properties such as [mini facial ice globes](https://www.trendhunter.com/trends/face-dunk) and an ice cooling handheld stainless steel roller. To enhance the pampering experience, Dove also included a box of DOVEBAR Vanilla Ice Cream with Milk Chocolate. Along with the frozen treats, the cooling self-care tool can be stored in the freezer for a cooling sensory experience. The Dove Ice Cream and Feeling Fab Box partnership coincides with International Self-Care Day on July 21st, inspiring moments of relaxation and cooling down. Fans are invited to get their own curated kit from Dove online, while supplies last. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 53% | Activity: 78% | Freshness: 12% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Self-care Kits:** Opportunity for companies to curate and sell self-care kits that incorporate both beauty and cooling products to help consumers beat the heat. - **Sensory Cooling Tools:** Opportunity for companies to create and market sensory cooling tools such as mini ice globes and handheld stainless steel rollers for a comprehensive cooling experience. - **Branded Food and Beverage Kits:** Opportunity for food and beverage companies to partner with self-care brands in creating branded kits that pair food and drinks with self-care tools for a holistic experience. ### Industries Being Reshaped - **Beauty and Personal Care:** Companies in the beauty and personal care industry can incorporate cooling properties in their products, while also creating curated kits for a complete self-care experience. - **Food and Beverage:** Food and beverage companies can partner with self-care brands to create branded kits that pair food and drinks with self-care tools such as the Dove Ice Cream Cool-Down Kit. - **E-commerce:** Opportunity for e-commerce platforms to offer curated self-care kits, such as the Dove Ice Cream Cool-Down Kit, to meet the growing demand for self-care products and experiences. ## Related on Trend Hunter - [Bodycare-Inspired Gelato Bars](https://www.trendhunter.com/trends/dove-plant-milk-gelato-bar.md) - [Thoughtful Ice Cream Campaigns](https://www.trendhunter.com/trends/miniwinmonday.md) - [Cookie-Themed Limited Self-Care Essentials](https://www.trendhunter.com/trends/dove-and-crumbl.md) - [Cookie-Inspired Personal Care Collabs](https://www.trendhunter.com/trends/dove-x-crumbl-cookies.md) - [Branded Ice Cream Kits](https://www.trendhunter.com/trends/happiness-box-ice-cream-set.md) - [Vegan-Inspired Body Washes](https://www.trendhunter.com/trends/plant-milk-skincare.md) - [Dessert-Inspired Facial Masks](https://www.trendhunter.com/trends/sundae-scoop-wash-off-face-mask-set.md) - [Bathing-Inspired Pop-Ups Bars](https://www.trendhunter.com/trends/dovedeluxebar.md) - [Fall-Forward Bodycare Lines](https://www.trendhunter.com/trends/fall-treats-collection.md)