# Full-Body Umbrellas This Cool Brolly Ensures That Even Sideways Rain Doesn't Stand a Chance By Amelia Roblin | Published 2013-09-26 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/cool-brolly References: [justimagine-ddoc](http://justimagine-ddoc.com/design/weird-and-awesome-inventions/gallery/image/full-body-umbrella/) & [flickr](http://www.flickr.com/photos/8434252@N06/2694913457/) I would love to know where one can buy this Cool Brolly, which Kiks Balayon saw in Tokyo, Japan. A close look at this snapshot will reveal that it's a compound creation of five [transparent parasols](https://www.trendhunter.com/trends/original-duckhead), connected together to become an all-encompassing [rain-proof shelter](https://www.trendhunter.com/trends/novara). You could conceivably make one yourself. The arrangement comprises four shower shields that are pointed perpendicularly to the person inside; only one is positioned straight up. The triangular gaps that occur between the octagonal edges have been filled in with water-resistant material and given vents to prevent condensation within. No matter how bad of a storm you're exposed to outside, this Cool Brolly guarantees that your upper three quarters will remain dry. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 84% | Activity: 86% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### What's Driving This Trend - **Full-body Umbrellas:** New designs for full-body umbrellas are emerging in Japan and provide innovative ways to stay dry in inclement weather. - **Transparent Rain Shields:** Innovation in transparent rain shields is transforming the umbrella market in Asia, particularly in Japan. - **Compound Products:** The creation and combination of multiple products to form a single, compound product is an emerging trend in the consumer goods market. ### Who This Affects Most - **Consumer Goods:** The consumer goods industry is poised for disruption with the emergence of new and innovative products that serve unmet consumer needs, such as full-body umbrellas. - **Outdoor Apparel:** The outdoor apparel industry can capitalize on the trend of full-body umbrellas by integrating them into their product lines and marketing them as a must-have accessory for outdoor enthusiasts. - **Travel:** In the travel industry, full-body umbrellas can provide value to tourists and travelers by ensuring that they stay dry and comfortable during their travels. ## Related on Trend Hunter - [Space-Inspired Folding Umbrellas](https://www.trendhunter.com/trends/bloombrella.md) - [Rainproof Wheelchair Shells](https://www.trendhunter.com/trends/mobidry.md) - [All-Weather Protection Umbrellas](https://www.trendhunter.com/trends/weatherman-trek-umbrella.md) - [Sturdy Heat Relief Umbrellas](https://www.trendhunter.com/trends/aliz-umbrella.md) - [Connected Dual Functioning Umbrellas](https://www.trendhunter.com/trends/hulasol.md) - [Two-People Umbrella Designs](https://www.trendhunter.com/trends/shed-rain.md) - [OLED Weather Umbrellas](https://www.trendhunter.com/trends/ori-umbrella.md) - [Wearable Poncho-Style Tents](https://www.trendhunter.com/trends/onetigris-tentsformer.md) - [Car Roof Luggage Holder](https://www.trendhunter.com/trends/car-storage.md)