# Ethnic Cooking Sauces PC's 'Memories Of' Line Takes Inspiration from a World of Flavors By Laura McQuarrie | Published 2015-09-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cooking-sauces References: [presidentschoice](http://www.presidentschoice.ca/en_CA/products/productlisting/pc_memories_of_argentina_chimichurri_sauceprod1260039.html) Rather than having to book an airplane ticket to get a taste for the distinctive flavors that come from places like Argentina, Thailand, Morocco and more, this President's Choice line of cooking sauces easily adds ethnic flavor to dishes. Each sauce embodies the best flavors of each region. For instance, 'Memories of Portugal' features spicy Piri Piri peppers, while 'Memories of Montego Bay' features a flavor profile derived from classic Caribbean fare. The beauty of these cooking sauces is that they can be added to favorite Canadian comfort foods like chicken, pork and ribs for a true fusion of East-meets-West flavors and dishes. Rather than having to source these exotic flavors from an [ethnic store](https://www.trendhunter.com/trends/madras-curry), this President's Choice line makes multicultural flavors easily available through Canadian grocery store locations like [Loblaws](https://www.trendhunter.com/trends/za-atar-spice-blend). ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 62% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Ethnic Cooking Sauces:** The popularity of multicultural flavors in cooking is on the rise, leading to an increase in demand for ethnic cooking sauces. - **Fusion Cuisine:** The blending of different culinary traditions to create new and exciting dishes is becoming more popular, providing opportunities for the development of innovative food products. - **Convenience Foods:** The demand for easy-to-use and time-saving food products is increasing, creating opportunities for the development of cooking sauces that add authentic ethnic flavors quickly and easily. ### Where This Applies - **Food and Beverages:** The food and beverage industry can capitalize on the demand for ethnic cooking sauces by creating new and innovative products that cater to multicultural flavors. - **Retail:** As demand for ethnic cooking sauces increases, there is an opportunity for the retail industry to introduce new products and expand their selection of international food products. - **Hospitality:** Creating fusion dishes using ethnic cooking sauces can provide innovative menu options for restaurants, hotels and catering companies looking to differentiate their offerings in a competitive market. ## Related on Trend Hunter - [International Cuisine Simmering Sauces](https://www.trendhunter.com/trends/tasty-bite-simmer-sauces.md) - [Flavor-Enhancing Simmer Sauces](https://www.trendhunter.com/trends/simmer-sauces1.md) - [Low-Cost Own-Brand Cooking Sauces](https://www.trendhunter.com/trends/go-local-cooking-sauce.md) - [Artisanal Indian Cuisine Sauces](https://www.trendhunter.com/trends/geetas-foods-cooking-sauces.md) - [One-Step Caribbean Cooking Sauces](https://www.trendhunter.com/trends/caribbean-sauces-and-marinades.md) - [Mexican-Inspired Meal Kits](https://www.trendhunter.com/trends/mexicaninspired-meal-kits.md) - [Chef-Approved Cooking Sauces](https://www.trendhunter.com/trends/ottolenghi-sauces.md) - [Cooking Sauce Bars](https://www.trendhunter.com/trends/bar-to-cook.md) - [Restaurant-Branded Cooking Sauces](https://www.trendhunter.com/trends/chopstix-wok-pots.md)