# Cookie-Flavored Diary Beverages Yoo-hoo's New Cookies & Cream Drink Tastes Like Actual Cookies By Katherine Pendrill | Published 2019-05-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cookies-cream-drink References: [delish](https://www.delish.com/food-news/a27573174/dr-pepper-snapple-group-yoo-hoo-cookies-and-cream-milk/) & [geekspin.co](https://geekspin.co/yoo-hoo-cookies-and-cream-drink-oreos/) Yoo-hoo is shaking things up by bringing back its iconic Cookies & Cream drink. Though the dairy-based drink originally debuted more than 10 years ago, the sweet flavor is just tasty now as it was in the early 2000s. Yoo-hoo's Cookies & Cream drink is a beloved flavor that was discontinued several years ago. Now the drink is back with a packaging update and a revamped recipe. The new version of the drink is essentially a mix of regular milk and chocolate milk that you shake before consuming. The result is a flavor that many describe as tasting exactly like [Oreo](https://www.trendhunter.com/trends/oreo-lovers-series) cookies. But while the drink may taste like cookies, it has the benefit of Calcium and Vitamin D, and is 99 percent fat-free. Image Credit: *Yoo-hoo.* ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 8% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Revived Iconic Flavors:** The comeback of Yoo-hoo's Cookies & Cream drink shows the trend of bringing back beloved flavors to attract nostalgic consumers. - **Revamped Packaging and Recipe:** Yoo-hoo's updated packaging and revamped recipe highlights the trend of refreshing products to appeal to modern tastes. - **Healthier Indulgence:** The 99 percent fat-free and calcium-enriched composition of Yoo-hoo's Cookies & Cream drink reflects the trend of offering indulgent treats with added health benefits. ### Who This Affects Most - **Beverage Manufacturing:** Manufacturers in the beverage industry can explore opportunities to revive discontinued flavors and attract nostalgic consumers. - **Food Packaging:** The trend of revamping packaging offers opportunities for companies in the food packaging industry to collaborate with beverage brands and create updated designs. - **Health Food and Dairy:** The combination of indulgence and added health benefits in Yoo-hoo's Cookies & Cream drink presents potential for innovation within the health food and dairy industries. ## Related on Trend Hunter - [Cookie-Infused Mocha Shakes](https://www.trendhunter.com/trends/mocha-oreo-cookie-shake.md) - [Chocolate Milkshake Cookies](https://www.trendhunter.com/trends/chocolate-milkshake-cookie.md) - [Beverage-Inspired Cookies](https://www.trendhunter.com/trends/Hot-Cocoa-Chewy-Cookies.md) - [Creamy Crushed Cookie Shakes](https://www.trendhunter.com/trends/cookies-and-cream-milk-shake.md) - [Ice Cream-Flavored Protein Shakes](https://www.trendhunter.com/trends/barebells-cookies-cream.md) - [Chocolate Cookie Milk Teas](https://www.trendhunter.com/trends/hersheys-cookies-n-creme-drinks.md) - [Cookie-Centered Milk Teas](https://www.trendhunter.com/trends/oreo-lovers-series.md) - [Crushed Cookie Ice Creams](https://www.trendhunter.com/trends/dark-chocolate-cookies-n-cream.md) - [Chocolaty Caramel Milk Drinks](https://www.trendhunter.com/trends/yazoo-choc-caramel.md)